In-Demand Ideation lead Jobs in Melbourne, Vic

Ideation Lead - YouTube
Spawnpoint Media —Melbourne VIC
- Hybrid work
- Research
- AI
- Communication skills
Horizon EU Specialist
University of Melbourne —Parkville VIC
- $125,191 - $135,504 a year
- Full-time
- Research
- Administrative experience
- Communication skills
- Health insurance
- Parental leave
Conversion Optimisation Manager
Accent Group —Cremorne VIC
- Full-time
- Office
- Analysis skills
- Agile
- Employee discount
Quick Apply
9d
Content Producer – Big Bash Leagues
Cricket Australia —East Melbourne VIC
- Weekend availability
- Organisational skills
- Communication skills
- Parental leave
7d
Airport Planning Leader
Aurecon Group —Melbourne VIC
- Full-time
- Engineering
- Business development
- Analysis skills
Children's Script Writer
Spawnpoint Media —Melbourne VIC
- Writing skills
- Communication skills
- Analytics
Social Media Manager
Heidi —Melbourne VIC
- Full-time
- Hybrid work
- AI
- Work from home
- Parental leave
Thumbnail & Repackaging Strategist Lead
Spawnpoint Media —Melbourne VIC
- Hybrid work
- AI
Brand Content & Integration Executive
Seven West Media —Melbourne VIC
- Full-time
- Microsoft Powerpoint
- Microsoft Word
- Microsoft Excel
- Parental leave
Head of Data Products & AI
AIA —Melbourne VIC
- Full-time
- Azure
- Financial services
- Budgeting
7d
Project Manager - Commercial Support and Projects
City FM Australia —Mulgrave VIC
- Full-time
- Hybrid work
- Microsoft Office
- Electrical experience
- Bachelor's degree
Quick Apply
7d
Graphic Designer
Kogan —South Melbourne VIC
- Full-time
- AI
- Wellness program
23h
Insights and Planning Lead
Contego —South Yarra VIC
- Full-time
- Hybrid work
- AI
Quick Apply
4d
Senior Product Manager, Mobile
Xero —Hawthorn VIC
- Full-time
- Hybrid work
- Product management
- AI
Senior Program Manager
Anduril Industries —Melbourne VIC
- Full-time
- Engineering
- Bachelor's degree
- Leadership
Quick Apply
Creative Director – Fan Experiences
PMY Group —Melbourne VIC
- Presentation skills
- AI
- Marketing
Marketing Automation Specialist
Ryman Healthcare —Melbourne VIC
- Full-time
- Salesforce
- Office experience
AI Engineering Manager
MYOB —Melbourne VIC
- Computer Science
- Master's degree
- AWS
- Parental leave
Staff Software Engineer - Mobile Workflows
Canva —Melbourne VIC
- Full-time
- Hybrid work
- AI
- Parental leave
Quick Apply
Staff Software Engineer - Mobile
Commonwealth Bank —Melbourne VIC
- Full-time
- AWS
- APIs
- Leadership
2d

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Ideation Lead - YouTube

Spawnpoint Media -
Melbourne VIC

Apply Now

Job Details

Qualifications

Research
Calendar management
AI
Communication skills
Time management

Full Job Description

Who We Are:

Spawnpoint Media is a production company of over 100 experts globally that bring joy through our live-action and gaming entertainment content, toys and digital products that reach millions of families worldwide.

Nurturing a passionate community of over 26 million followers, we've amassed more than 11 billion views. We strive to maintain the soul, love, joy, and personality of youth in our content and are committed to our mission of leaving a lasting impact on families across the globe.

Who You Are:

We’re looking for an experienced operator in the YouTube industry, specialised in content, title and thumbnail ideation. You are a diligent researcher who is up to date with Gen Alpha trends, content and pop culture, with a strong background understanding and knowledge of historically successful content on and off YouTube. You apply this data to inspire new, unique and fresh ideation of engaging concepts and compelling thumbnails that make viewers click.

Your Responsibilities and Skills:

YouTube Research: Regular consumption, viewing and scraping content across the YouTube platform for unique ideas, outliers and different packaging strategies from both adjacent and nonadjacent audiences and competitors.
External Research: Regular consumption, viewing and engagement of pop culture, content and trends from social media platforms, film and TV, traditional media and changing real-life preferences and habits.
Internal Metric Analysis: Analyze key metrics of success such as views, AVD, AVP, CTR, Impressions, etc to identify successful content patterns, areas for improvement and elements to repeat to inform ideation.
Preparation and Presentation: Organise and format your research and ideas for presentation to colleagues and supervisors in a clear, effective and concise manner.
Ideation: Participate in weekly ideation meetings for Make Waves (Live Action), EYstreem (Minecraft), Milo and Chip (Minecraft & Roblox), and EYreacts (Reaction) alongside showrunners, writers and packaging strategists.
Feedback Implementation: Effective incorporate and adapt to feedback from showrunners, producers and seniors into ideation processes, ensuring alignment with channel objectives and vision.
Historical Synthesis: You have a strong historical knowledge of Film and TV, YouTube and Traditional Media which you use to identify successful patterns in internal and external historical content, and then apply and combine those findings with new or trending concepts to formulate ideas that are fresh, but with a high chance of success and reach.
Deadline Management and Organization: Adhere to project deadlines and maintain organizational systems and calendars to ensure timely completion of tasks, facilitating smooth project progression.

Requirements:

1-2 years of experience on YouTube; at least 6 months experience in ideation.
Strong communication and proactive initiative.
Ability to meet and understand deadlines.
Ability to comprehend feedback and implement it.
Experience and willingness to use and implement AI tools (Claude Code, Gemini, etc)
Calendar and time management skills
Historical knowledge of Film and TV, YouTube, Social Media, Pop Culture and Traditional Media
Basic understanding of Minecraft, Roblox and Live Action YouTube content
Frequently consuming content of all types.
Able to ideate both within parameters and blue-sky.

Our Offer

If you’re excited to join a team that develops some of the most-loved content on the internet and brings smiles to billions of young people across the globe; whilst working alongside a highly skilled and fun-loving team; passionate about all things YouTube, then what are you waiting for? We really love working here, and we think you will too! Apply now!

Apply Now

Refine Your Search

ideation lead jobs in melbourne, vic

Ideation Lead - YouTube

Horizon EU Specialist

Conversion Optimisation Manager

Content Producer – Big Bash Leagues

Airport Planning Leader

Children's Script Writer

Social Media Manager

Thumbnail & Repackaging Strategist Lead

Brand Content & Integration Executive

Head of Data Products & AI

Project Manager - Commercial Support and Projects

Graphic Designer

Insights and Planning Lead

Senior Product Manager, Mobile

Senior Program Manager

Creative Director – Fan Experiences

Marketing Automation Specialist

AI Engineering Manager

Staff Software Engineer - Mobile Workflows

Staff Software Engineer - Mobile

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