In-Demand Digital analytics specialist Jobs in Richmond, Vic

Digital Analytics Specialist / Digital Tagging and Implementation Specialist
News Corp —Melbourne VIC
- Contract
- Hybrid work
- Systems design
- SQL
- Analysis skills
- Parental leave
Associate Director / Director | Information, Content & Regulatory Transformation
Deloitte —Melbourne VIC
- SharePoint
- AI
- Communication skills
- Parental leave
Digital Marketing Coordinator
Myer —Docklands VIC
- Full-time
- Hybrid work
- Microsoft Excel
- Employee assistance program
- Gym membership
12d
Marketing Specialist
Australian Federation College —Melbourne VIC
- $80,000 a year
- Weekend availability
- CRM software
- Management
- Marketing
Quick Apply
ICT Product Specialist - Digital Evidence Management
Victorian Government —Melbourne VIC
- $116,413 - $140,849 a year
- Full-time
- Management
- Agile
- Leadership
21h
Digital Content Specialist
Red Energy —Richmond VIC
- Full-time
- Hybrid work
- Sales
- AI
- Analytics
- Health insurance
- Parental leave
Quick Apply
Senior Consultant | Information, Content & Regulatory Transformation
Deloitte —Melbourne VIC
- SharePoint
- AI
- Communication skills
- Parental leave
Digital Account Manager
Emarket Experts —Melbourne VIC
- Full-time
- Microsoft Office
- Communication skills
- Marketing
Program Director, Technology
Victorian Government —Melbourne VIC
- $193,946 - $263,771 a year
- Part-time
- Hybrid work
- AI
- Negotiation
12d
Digital Marketing Specialist
InComm Payments —Richmond VIC
- Full-time
- Sales
- Merchandising
- Data analysis skills
- Referral program
Digital Marketing Specialist
King Kong —South Yarra VIC
- $70,000 - $85,000 a year
- Full-time
- Hybrid work
- Marketing
- Time management
- Work from home
Quick Apply
Marketing Specialist
Lucretia Lighting —Prahran VIC
- $80,000 - $90,000 a year
- Full-time
- Marketing
- Analysis skills
- Bachelor's degree
- Parental leave
- Professional development assistance
Quick Apply
6d
Digital Analytics Specialist
Omnicom Group —Melbourne VIC
- Full-time
- Management
- Communication skills
- Analytics
Performance Media Associate
Dentsu —Melbourne VIC
- Full-time
- Microsoft Excel
- Analysis skills
- Communication skills
- Annual leave
eCommerce Specialist - Merrell & Saucony
Accent Group —Cremorne VIC
- Full-time
- Merchandising
- Microsoft Office
Quick Apply
ICT Product Specialist
Victoria Police —Melbourne City Centre VIC
- Full-time
- Organisational skills
8d
Digital Analytics Specialist
Jellyfish —Melbourne VIC
- Full-time
- Hybrid work
- Engineering
- Research
- SQL
4d
Marketing & CRM Specialist
BetMakers —Melbourne VIC
- Full-time
- Hybrid work
- CRM software
- Parental leave
- Employee assistance program
Quick Apply
12d
AI & Data Lead
Department of Energy, Environment and Climate Action —Melbourne VIC
- Part-time
- Hybrid work
- Management
- Administrative experience
- Agile
11d
AI & Data Lead
Victorian Government —Melbourne VIC
- $116,413 - $140,849 a year
- Full-time
- Hybrid work
- Management
- Administrative experience
- Agile
11d

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Digital Analytics Specialist / Digital Tagging and Implementation Specialist

News Corp -
Melbourne VIC

Apply Now

Job Details

Contract | Fixed term

Benefits

Birthday leave
Matched giving program
Parental leave
Paid volunteer leave

Qualifications

Nielsen
Omniture
Systems design
SQL
Database design
Analysis skills
TMS
APIs
JSON
AI
Google Analytics
Adobe Analytics
Marketing
Analytics

Full Job Description

Join a team at forefront of organizational data enablement and AI readiness
Implement and manage digital tagging across REA Group
12-month fixed term contract

We're REA

With bold and ambitious goals, REA Group (https://www.rea-group.com/about-us/about-rea-group/) is changing the way the world experiences property. No matter where you're at on your property journey, we're here to help with every step - whether that's finding or financing your next home.

Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact. As such, we’re proud to have been named one of Australia’s Best Workplaces (https://www.rea-group.com/about-us/#our-awards) four times since 2021 — including third place in 2025 — plus Best Workplace for Women in 2023 and Best Workplace in Technology in 2024 and 2025. These listings are testament to every person who helps make REA a great place to work.

Where the team fits in

This role sits within the Personalisation and Privacy tribe, one of the tribes within the Consumer Group. The Consumer Group’s mandate is to be the number one destination for Australian property and real estate through the most engaging and best property experience. The Personalisation and Privacy Tribe supports and develops much of our marketing technology stack and platforms, and a privacy‑first user experience that underpins REA’s revenue, product growth and world‑class user experience. You’ll join the Tagging & Analytics team, which partners across Customer, Consumer and Ignite segments to enable self‑serve analytics and AI‑ready, composable data.

What the role is all about

As a Digital Tagging & Implementation Specialist, you will be a subject matter expert and champion of:

Tag Manager implementations
Analytics implementations, primarily Adobe Analytics (Omniture), Google Analytics and Snowplow, with others as required (e.g. Amplitude, Nielsen, Krux)
Defining our data layer and schema management, with a focus on composable, modular, reusable schemas

You will engage consultatively with teams across Product, Tech/Delivery and Digital/Analyst functions to guide effective collection and utilisation of audience and clickstream data. You’ll be responsible for:

Eliciting and documenting detailed tracking and data capture requirements; facilitating workshops with technical and non‑technical stakeholders
Translating REA data layer definitions into destination‑specific analytics formats
Implementing tagging logic and data collection via Tealium iQ (or similar TMS) and custom JavaScript
Debugging and resolving tagging and data quality issues across development, staging and production; validating via browser dev tools and network calls
Scoping and communicating downstream impacts of tracking changes on analytics, data products and ML pipelines
Ensuring standardized, compliant, privacy‑by‑design data capture aligned to governance and content management practices
Partnering with Data Science, Personalisation and Marketing to ensure tracking supports AI/ML use cases (e.g., recommendations, propensity models, marketing automation, experimentation)
Contributing to the evolution of REA’s event and data layer strategy toward reusable schemas shared across products and platforms
Identifying opportunities to automate and templatise tagging and data quality checks, including the use of AI‑assisted tools where appropriate

Who we’re looking for

Good practical knowledge and hands on experience of digital analytics implementations across web and app technologies and architecture Prior experience with Tealium iQ (or any TMS) and either Adobe Analytics and/or Google Analytics stacks
Strong fundamentals in implementation and activation (beyond reporting): events, IDs, consent, cross domain/app, attribution basics
Fundamental knowledge of data layers and standardized data capture practices; how schemas map to analytics endpoints
Knowledge of programming, system design and database concepts; strong analytical thinking
Demonstrated stakeholder skills: workshop facilitation, requirements elicitation and end to end guidance

Desirable

Intermediate or higher JavaScript and SQL and familiarity with APIs and complex JSON structures
Experience with Snowplow, Amplitude or similar event analytics tools
Familiarity with AI‑assisted tools to accelerate analytics workflows (e.g., tagging QA, anomaly detection, documentation generation)
Tertiary qualifications in Business, Science, Engineering or Marketing

The REA experience

The physical, mental, emotional and financial health of our people is something we’ll never stop caring about. This is a place to learn and grow.

Some of our Perks & Benefits (https://www.rea-group.com/about-us/news-and-insights/blog/how-we-help-our-people/) include:

A hybrid and flexible approach to working
Flexible leave options including, birthday leave and purchase additional leave
Flexible parental leave offering for primary and secondary carers
Our Because We Care program offers employees volunteering leave, community grants, matched payroll giving and our Community Café donates 100% of revenue to charity
Hackdays so you can bring your big ideas to life

Our commitment to Diversity, Equity, and Inclusion

We are committed to providing a working environment that embraces and values diversity, equity and inclusion. We believe teams with diverse ideas and experiences are more creative, more eﬀective and fuel disruptive thinking. If you've got the skills, dedication and enthusiasm to learn but don't necessarily meet every single point on the job description, please still get in touch.

Join our Talent Neighbourhood

Keen to be part of REA but didn't find a perfect match with this opportunity? Perhaps the timing isn't right? You should join our Talent Neighbourhood! (https://rea.to/careers-talentneighbourhood)

#LI-HYBRID

Req ID R0015486

Apply Now

Refine Your Search

digital analytics specialist jobs in richmond, vic

Digital Analytics Specialist / Digital Tagging and Implementation Specialist

Associate Director / Director | Information, Content & Regulatory Transformation

Digital Marketing Coordinator

Marketing Specialist

ICT Product Specialist - Digital Evidence Management

Digital Content Specialist

Senior Consultant | Information, Content & Regulatory Transformation

Digital Account Manager

Program Director, Technology

Digital Marketing Specialist

Digital Marketing Specialist

Marketing Specialist

Digital Analytics Specialist

Performance Media Associate

eCommerce Specialist - Merrell & Saucony

ICT Product Specialist

Digital Analytics Specialist

Marketing & CRM Specialist

AI & Data Lead

AI & Data Lead

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