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Publicist / Business Manager

Altcom -
Sydney NSW

Apply Now

Job Details

Full-time
10 days ago

Qualifications

Writing skills
Organisational skills

Full Job Description

OEG REPRESENTS

Eleven and FleishmanHillard ANZ are united by a shared belief: cultural impact drives meaningful change. Together, we help brands find and live their place in culture through the products they create, the services they offer, and the communications they deliver. We draw inspiration from emerging cultural narratives and use them to craft ideas that spark conversation, challenge convention, and drive commercial impact.

Our work is powered by earned media, influencer engagement, and disruptive creativity. As part of the Omnicom network and uniquely integrated with TBWA Sydney, we collaborate daily with world-class strategists and creatives to deliver bold, culturally resonant campaigns that move people and business forward.

PURPOSE

Publicists are passionate about storytelling and earned media.

They play a key role in delivering high-quality PR campaigns, working closely with senior team members to bring ideas to life through media engagement, strong content creation and seamless execution.

As a core member of the team, Publicists contribute across multiple accounts - building media relationships, generating coverage and supporting the delivery of impactful campaigns.

YOUR RESPONSIBILITIES

Product

Support the delivery of PR campaigns and programs across retained and project clients
Contribute to the development of media strategies and creative campaign ideas
Draft high-quality written materials including media releases, pitches, briefing documents, features and bylined articles
Proactively pitch stories to media and influencers to secure coverage
Build and maintain strong relationships with journalists, editors, influencers and KOLs
Develop and update media lists across key sectors and verticals
Manage and respond to media enquiries with support from senior team members
Coordinate media opportunities including interviews, product send-outs and talent logistics
Support the execution of events, launches and activations
Assist in the delivery of influencer programs to ensure alignment with campaign objectives
Monitor, track and report on media coverage and campaign performance

Client Service

Support day-to-day client servicing and communications
Build positive working relationships with clients alongside senior team members
Ensure tasks are delivered on time and to a high standard
Contribute ideas and opportunities to enhance client campaigns and results
Demonstrate curiosity and a strong understanding of clients' brands, audiences and industries

Business Growth

Contribute to brainstorming sessions and proactive idea generation
Support new business activity through research, insights gathering and slide development
Stay across media, cultural and industry trends to inform ideas and campaigns

People

Work collaboratively with team members at all levels
Support a positive and inclusive team culture
Provide informal guidance and assistance to junior team members where appropriate

YOUR SKILLS & EXPERIENCE

3-5 years' experience in PR, communications
Proven experience pitching to media and securing coverage
Strong writing skills across a range of formats and audiences
Developing media and influencer relationships across key sectors
Strong understanding of the Australian media landscape
Excellent organisational skills with the ability to manage multiple priorities
High attention to detail and commitment to quality output
A proactive, solutions-focused mindset with a willingness to learn and grow

ABOUT YOU

Passionate about media, culture and storytelling
Curious, proactive and ideas-driven
A strong team player who brings energy and a positive attitude
Able to take initiative while also seeking guidance when needed
Keen to grow your skills and progress into a more senior publicity role

Apply Now

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