In-Demand Content marketing specialist Jobs in Port Melbourne, Vic

Marketing Specialist
Lucretia Lighting —Prahran VIC
- $80,000 - $90,000 a year
- Full-time
- Marketing
- Analysis skills
- Bachelor's degree
- Parental leave
- Professional development assistance
Quick Apply
Digital Marketing Specialist – Paid Social, Google Ads & Content Creation
Mann Travel —Melbourne VIC
- $26.44 an hour
- Part-time
- In-person
Quick Apply
Marketing Specialist
Fortrend Securities —Melbourne VIC
- $97,000 a year
- Full-time
- In-person
Quick Apply
6d
Social Media & Marketing Specialist
ELK ACCESSORIES PTY LTD. —Preston VIC
- Full-time
- Hybrid work
Quick Apply
3d
Marketing Specialist
New Aim Pty Ltd —Hawthorn East VIC
- $80,000 a year
- Full-time
- Marketing
- Analysis skills
- Bachelor's degree
Quick Apply
3d
Creative Producer
Flat Pack Studios —Collingwood VIC
- Full-time
- Education
- Budgeting
- In-person
- Work from home
Quick Apply
4d
Marketing & Communications Specialist
EML —Melbourne VIC
- Full-time
- Writing skills
- SharePoint
- Financial services
- Work from home
- Parental leave
13d
Marketing and Growth Specialist
Everyday Independence —Melbourne VIC
- $80,000 - $100,000 a year
- Contract
- Microsoft Powerpoint
- Microsoft Excel
- Sales
- Parental leave
- Employee assistance program
Quick Apply
Marketing Specialist - Digital & Communications
Wesfarmers Health —Docklands VIC
- Microsoft Powerpoint
- Microsoft Word
- Microsoft Excel
- Employee assistance program
12d
Marketing Specialist
Woods & Co —Melbourne VIC
- $85,000 a year
- Hybrid work
- Sales
- Communication skills
- Marketing
4d
Marketing Specialist
Transit automotive —Clayton VIC
- $85,000 - $90,000 a year
- Full-time
- Bilingual
- Marketing
- Maintenance
Quick Apply
Google Ads & Meta Ads Specialist
Optweb Digital —Melbourne VIC
- $60,000 - $90,000 a year
- Full-time
- Analysis skills
- Budgeting
- In-person
Quick Apply
Content Producer/Specialist
Medibank —Docklands VIC
- Part-time
- Writing skills
- AI
- Editing
13d
Marketing Specialist – Mercury CRM
Connective Broker Services Pty Ltd —Melbourne VIC
- $115,000 - $120,000 a year
- Full-time
- Hybrid work
- CRM software
- AI
- Communication skills
Quick Apply
3d
Marketing Specialist
Excellent Aus Holdings Pty Ltd —Yarraville VIC
- $80,000 a year
- Full-time
- Bachelor's degree
- Organisational skills
- In-person
Quick Apply
11d
Internal Communications Specialist ANZ
McCain Foods Limited —Melbourne VIC
- Temporary
- CRM software
- Marketing
- Organisational skills
- Work from home
13d
Senior Communication and Engagement Adviser, Communications and Engagement
Victorian Government —Melbourne VIC
- $116,413 - $140,849 a year
- Full-time
- Recruiting
- Communication skills
5d
Digital Marketing Manager
Sense of Self —Melbourne VIC
- Hybrid work
- Sales
- Marketing
Quick Apply
1d
Marketing Specialist
Tpower Corporation —Nunawading VIC
- From $65,000 a year
- Full-time
- CRM software
- Marketing
- Salesforce
Quick Apply
5d
PR & Social Media Specialist
Amer Sports —Moorabbin Airport VIC
- Full-time
- Hybrid work
- Marketing
- Marketing
- Employee assistance program
Quick Apply

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Marketing Specialist

Lucretia Lighting
Prahran VIC

Quick Apply

Job Details

Full-time
$80,000 - $90,000 a year

Benefits

Parental leave
Professional development assistance
Maternity leave
Free drinks

Qualifications

Marketing
Marketing management
Analysis skills
Bachelor's degree
Digital marketing
SEO
Communication skills
Marketing
Analytics

Full Job Description

About the Role

Lucretia is seeking a commercially minded and analytical Marketing Specialist to support the development and growth of the business through strategic marketing planning, market research, campaign development and performance analysis.

The Marketing Specialist will be responsible for identifying market opportunities and providing recommendations on the development, coordination and implementation of marketing strategies for Lucretia’s products and services. The role will work closely with management and relevant internal and external stakeholders to develop marketing initiatives that strengthen brand positioning, support customer acquisition and contribute to sustainable business growth.

Key Responsibilities

Research potential market demand, customer needs, consumer behaviour, competitor activity and market characteristics for new and existing products and services.
Collect, interpret and analyse market, customer, competitor and campaign data to identify market trends, opportunities and areas for business growth.
Conduct and coordinate market research to identify new customer segments, emerging market opportunities and opportunities to improve the positioning of existing products and services.
Develop, implement and evaluate marketing objectives, strategies, policies and programs that support Lucretia’s broader commercial and business growth objectives.
Provide recommendations to management on marketing strategy, including product and service positioning, target markets, pricing, promotional activities, customer acquisition and distribution channels.
Develop integrated marketing plans and campaigns designed to increase brand awareness, generate qualified customer demand and support sales objectives.
Coordinate the implementation of marketing campaigns across appropriate channels, working with internal stakeholders, external agencies, designers, media partners and other suppliers as required.
Analyse customer and market data to develop evidence-based marketing strategies and recommendations.
Monitor and evaluate the performance of marketing initiatives using relevant commercial and marketing metrics, and prepare regular reports and insights for management.
Analyse digital marketing performance across relevant platforms and use findings to optimise campaign effectiveness, audience targeting and customer acquisition.
Develop recommendations for digital marketing activities including search engine optimisation (SEO), paid digital advertising, social media marketing, website content and associated analytics.
Assist in developing pricing and promotional strategies by considering market conditions, customer behaviour, competitor positioning and commercial objectives.
Develop campaign concepts, promotional initiatives and marketing communications that clearly communicate the value and positioning of Lucretia’s products and services.
Coordinate the development of marketing materials and content across digital and traditional channels while maintaining consistent brand positioning and messaging.
Liaise with external marketing vendors, agencies and service providers to ensure marketing activities are delivered within agreed objectives, timelines and budgets.
Track marketing expenditure and campaign performance and provide recommendations to improve marketing efficiency and return on investment.
Work collaboratively with management and relevant teams to ensure marketing strategies are aligned with business objectives, customer requirements and market opportunities.

Qualifications and Experience

Bachelor’s degree or higher in Marketing, Advertising, Business Communications, Public Relations, or another closely related discipline.
Relevant professional experience in marketing, preferably in a role involving market research, marketing strategy, campaign planning and commercial analysis.
Demonstrated ability to conduct market and competitor research and translate findings into practical marketing recommendations.
Experience developing and implementing marketing strategies, plans and campaigns.
Strong understanding of the marketing mix, including product/service positioning, pricing, promotion, customer acquisition and distribution channels.
Experience analysing marketing and customer data and preparing reports, insights and recommendations for management.
Understanding of digital marketing channels, including SEO, paid media, social media, website marketing and digital analytics.
Strong written and verbal communication skills with the ability to communicate marketing recommendations clearly to internal and external stakeholders.
Strong analytical, organisational and project coordination skills.
Ability to manage multiple marketing initiatives and work collaboratively with internal teams and external suppliers.

Skills and Attributes

The successful candidate will demonstrate:

Strong commercial and strategic thinking
Market research and analytical capability
Marketing strategy and planning skills
Campaign development and coordination skills
Data-driven decision-making
Understanding of customer and consumer behaviour
Digital marketing and analytics capability
Strong stakeholder management skills
Attention to detail and effective project management
Ability to translate market insights into actionable business recommendations

Why Join Lucretia

This is an opportunity to take an active role in shaping Lucretia’s marketing strategy and supporting the continued growth of the business. The successful candidate will work across market research, strategy, campaign development, digital marketing and performance analysis, with the opportunity to contribute directly to commercial decision-making and business development.

Pay: $80,000.00 – $90,000.00 per year

Benefits:

Free drinks
Maternity leave
Parental leave
Professional development assistance

Work Location: In person

Quick Apply

Refine Your Search

content marketing specialist jobs in port melbourne, vic

Marketing Specialist

Digital Marketing Specialist – Paid Social, Google Ads & Content Creation

Marketing Specialist

Social Media & Marketing Specialist

Marketing Specialist

Creative Producer

Marketing & Communications Specialist

Marketing and Growth Specialist

Marketing Specialist - Digital & Communications

Marketing Specialist

Marketing Specialist

Google Ads & Meta Ads Specialist

Content Producer/Specialist

Marketing Specialist – Mercury CRM

Marketing Specialist

Internal Communications Specialist ANZ

Senior Communication and Engagement Adviser, Communications and Engagement

Digital Marketing Manager

Marketing Specialist

PR & Social Media Specialist

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