Founded over 40 years ago, JMC is a heritage higher education provider specialising in the creative industries. We offer smaller classes, real studios with incredible equipment, and lecturers who still work in the industries they teach, from TV production to music theatre to game design.
Our positioning is direct. JMC graduates, and our staff, are working creatives and collaborators. They excel at their own craft, and they’re also exceptional team players.
We’ve been doing this for over 40 years, and we plan to keep doing it for many more. This is a place to build a career chapter, not just a CV line.
The Outreach Coordinator plays a key role in promoting and advocating for JMC Academy to prospective students, parents, career advisors, teachers and partner organisations. The primary objective is to drive sustainable lead generation and referrals through tactical business and relationship development with external influencers, including industry partners, schools, international agents and referral networks. This includes identifying, nurturing and managing relationships that strengthen JMC Academy’s presence and reputation, while ensuring JMC Academy is represented effectively across targeted external and internal initiatives for prospective students. Additionally, the role involves overseeing the campus-specific Student Ambassador Program to support student recruitment outcomes, coordinating high-impact engagement activities, and collaborating closely with the marketing team to align outreach strategies with broader brand and enrolment objectives.
- Drive sustainable lead generation from the high school leaver audience, through developing strong relationships and partnerships with schools.
- Identify and develop opportunities aligned with JMC’s target audiences and recruitment objectives, working collaboratively with Marketing and Academic departments.
- Develop and maintain high-value relationships with key external influencers, including high school career advisors, educators, industry bodies, creative organisations and referral networks.
- Deliver engaging presentations, workshops and information sessions that clearly articulate JMC’s programs, facilities and career outcomes.
- Plan and deliver JMC-hosted recruitment initiatives, including workshops, work experience programs, campus events and information sessions.
- Manage the campus-specific Student Ambassador Program, including recruitment, training and performance oversight.
- Track, analyse and report on lead generation, relationship health and opportunity conversion.
All JMC Academy employees share responsibility for maintaining a safe and healthy workplace. In this role, you are expected to take reasonable care for your own health and safety, and for the health and safety of others who may be affected by your work; comply with JMC Academy’s WHS policies, procedures and safe work practices, and follow reasonable instructions from JMC or emergency response personnel; report all hazards, incidents, injuries and near misses to your line manager as soon as practicable; participate in WHS consultation, training and wellbeing initiatives relevant to your role; and contribute to a respectful, inclusive and psychologically safe work environment, free from bullying, harassment and discrimination.
- Relevant tertiary qualification in marketing, communications, education, or a related field (or equivalent experience).
- Proven experience in event coordination, student recruitment, or community outreach.
- Strong presentation skills with experience engaging diverse audiences, including students, parents, and educators.
- Proven experience in managing an indirect sales channel.
- Exceptional interpersonal and communication skills, with the ability to build rapport quickly.
- A passion for education and the creative industries, with an ability to inspire and motivate others.
- Proficiency in Microsoft Office and CRM systems (e.g., HubSpot, Salesforce) is desirable.
- Ability to travel locally and interstate as required.
- You genuinely enjoy building long-term relationships and are energised by connecting with students, teachers, career advisors and industry partners
- You love being out in the community, presenting to groups, attending events and representing a brand with confidence and authenticity.
- You’re proactive and self-motivated, spotting opportunities, following up leads and turning conversations into meaningful partnerships.
- You can balance creativity with organisation, managing multiple events, stakeholders and projects without losing attention to detail.
- You’re passionate about education and the creative industries, and enjoy helping young people discover pathways that align with their ambitions.
- You prefer spending most of your day behind a desk rather than meeting people, presenting or attending events.
- You don’t enjoy networking, relationship-building or maintaining regular contact with external partners and stakeholders.
- You’re uncomfortable with performance goals, lead generation or being accountable for recruitment outcomes.
- You struggle to juggle competing priorities, frequent travel and a calendar that changes with school and event schedules.
- You see presentations as a chore rather than an opportunity to inspire, engage and influence future students.
BASE: Sydney with hybrid working and some in-office presence for collaboration and key events.
REPORTS TO: Student Experience, Engagement & Wellbeing Lead
TYPE: Full time, permanent.
SALARY: Competitive, commensurate with experience; we’ll talk specifics early in the process.
APPLY TO: [EMAIL or link to ATS]
A CV and a cover letter outlining your interest in the position and how you meet the criteria listed in the position description.
