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Marketing & eCommerce Coordinator

GO Industrial
Deception Bay QLD

Quick Apply

Job Details

Full-time
$74,990 - $80,000 a year
7 days ago

Benefits

Employee mentoring program
Free drinks
Opportunities for promotion

Qualifications

Marketing
Construction painting
Shopify
Communications
Diploma
AI
Business
Marketing

Full Job Description

About GO Industrial

GO Industrial supplies professional-grade equipment across three specialist categories: fuel storage and dispensing, pavement and line-marking equipment, and painting and decorating equipment. We are an authorised service partner for leading global brands and we sell to trade and industrial customers Australia-wide through our Shopify stores. Our promise is simple: reliable gear, reliable people. We are looking for a Marketing Coordinator to own day-to-day execution across content, email, paid media and our online store.

The Role

Reporting to the Business Unit Manager and the Head of Brand, you will be the hands-on engine room of our marketing function, working across all three equipment categories at once. This is an on-site role at our Deception Bay headquarters, not remote or hybrid.

Your Responsibilities

- Develop and help implement marketing plans and campaigns across our fuel storage, pavement and painting and decorating ranges.

- Produce written, image and short-form video content for products across the full range.

- Build, schedule and report on email campaigns and automated flows in Klaviyo.

- Assist with the build, monitoring and optimisation of Meta and Google paid campaigns, including pixel-based audiences and conversion tracking.

- Plan and maintain the social media content calendar across our channels.

- Coordinate influencer and partnership outreach, briefs and deliverables with trade-relevant creators and brand partners.

- Manage product content, collections, merchandising and on-site accuracy across our Shopify stores.

- Analyse campaign and market data and report on performance to guide ongoing activity.

Essential Criteria

To be successful you must be able to demonstrate each of the following.

- Minimum two years of marketing experience, ideally in a trade, industrial or technical-product environment, with product knowledge across one or more of fuel storage and dispensing, pavement and line-marking equipment or painting and decorating equipment. Exposure across more than one of these ranges will be highly regarded.

- Advanced proficiency with generative AI tools such as ChatGPT, Claude or Gemini for content development, research, workflow optimisation and campaign support.

- Demonstrated hands-on experience with Shopify, covering product, collection and content management on a live store.

- Demonstrated hands-on experience with Klaviyo, covering campaign builds, flows and reporting.

- Demonstrated experience implementing and using Meta Pixel for audience building and conversion tracking.

- Strong written English and the ability to produce trade-appropriate, segment-neutral copy.

- A relevant qualification in marketing, communications or business at diploma level or higher, or equivalent demonstrated experience.

- Eligibility to work full-time, on-site in Deception Bay QLD.

What We Offer

- A competitive salary with opportunities for growth and progression.

- A specialist, varied role with direct exposure to senior leadership.

- A genuine ownership remit across the full marketing stack.

- Clear opportunities for professional development and career progression as the business grows.

Careers Video

https://youtu.be/qzA5H8ij0K0

To Apply

Submit your CV and a short cover letter addressing each of the essential criteria above, including the specific industrial equipment categories you have worked across and examples of AI-assisted marketing work you have delivered. Apply through this listing, or email your application to [email protected].

Pay: $74,990.00 – $80,000.00 per year

Benefits:

Employee mentoring program
Free drinks

Work Location: In person

Quick Apply

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