About the Role
NewCo Digital is a premium full-service agency that engineers digital ecosystems for founder-led brands across hospitality, health, construction and more. We're looking for a Social Media & Content Strategist to own brand voice and visual direction across our client roster - someone who can strategise content, direct a shoot, and turn ideas into creative that performs.
This is a hybrid role built for variety. Some weeks are back-to-back shoots, content batching and scheduling. Others lean into strategy, planning and reporting. You'll ride those waves with a calm, organised, can-do approach - and treat every account like it's your own brand.
What You'll Own
Strategy & Direction — You're the architect of the brand voice. Develop content strategies, define editorial direction and shape how each client shows up across Instagram, TikTok and beyond.
The Content Game Plan — Build and manage content calendars, shoot lists and campaign rollouts. Every piece has a job: awareness, acquisition or loyalty.
Client Leadership — Lead client meetings, understand their goals and vision, and translate them into clear, brand-aligned content strategy.
Production & Shoots — Plan, shoot and direct photo and video content. Coordinate styling, casting, set and talent on shoot days across Melbourne.
Quality Control — Maintain a high bar. All content routes through the Founders for final approval before publishing.
Timeline Management — Keep projects moving, hit deadlines and deliver work that makes clients feel seen, supported and well-positioned.
What We're Looking For
Proven experience — A track record across social media management, content strategy or agency-side creative. You've shaped a brand voice before and built a content engine that performed.
Industry fluency — You understand social, short-form content and what it takes to engineer a brand presence that converts.
Strategic & organised — Nothing is random. Every post, reel and caption has a reason behind it. Your calendars are current and your assets are in order.
Independent & collaborative — Comfortable owning strategy solo, but a team player the moment you step on set or into a client meeting.
Proactive — You forecast issues before they happen and surface ideas without being asked.
Sharp communicator — Strong written and verbal communication is non-negotiable. You'll write copy daily, lead client comms and work alongside our content team.
Education — A degree in Marketing, Media, Communications or similar is valued but not required. We prioritise real-world execution and the ability to ship under pressure over a piece of paper. If you have the skills and the work to back it, we want to hear from you.
Our work is retainer-based, so expect heavier weeks during shoot blocks with strategy and admin-focused weeks in between.
The Details
- Pay: $30–$40 per hour
- Hours: 10–25 per week, with room to grow into full-time
- Location: Hybrid remote — Melbourne, VIC
- Reports to: Founder
Why NCD
- Genuine flexibility — work from home, on the go, or with the team
- Creative freedom across founder-led brands
- Real portfolio-building work that gets seen
- A team that backs you as you grow into the role
Bring curiosity, energy and ownership — we'll handle the rest.
Apply with your portfolio attached. Applications without one won't be considered.
Pay: $30.00 – $40.00 per hour
Application Question(s):
- Please attach a portfolio link to work you've personally strategised, shot or written? (Applications without one won't progress.)
- Are you based in Melbourne and able to attend shoot days across client locations?
- Are you available 10–25 hours per week, including occasional full shoot days?
- Tell us about a brand whose social presence you've owned end-to-end. What was your role, and what changed under your watch?
- Walk us through how you'd build a monthly content calendar for a hospitality client from scratch.
- How many years of experience do you hold?
Work Location: Hybrid remote in Glenroy VIC
