In-Demand Pr manager Jobs in Parkville, Vic

Marketing Specialist
Mirror Mirror Rooftop Lounge —South Melbourne VIC
- $100,000 - $115,000 a year
- Full-time
- Marketing
- Data analysis skills
- Education
Quick Apply
Human Resources Business Partner
Percepta —Campbellfield VIC
- Hybrid work
- Microsoft Word
- Microsoft Excel
- Microsoft Access
- Tuition reimbursement
- Employee assistance program
Quick Apply
PR Manager
Vitality Brands —Richmond VIC
- Full-time
- Hybrid work
- Budgeting
- Communication skills
Quick Apply
8d
Shop Manager | Korean T/A Food | Melbourne CBD
Hello GV —Melbourne VIC
- $36.15 an hour
- Monday to Friday
- Customer service
- In-person
- Leadership
Quick Apply
3d
Social Media Manager
Jivaro —Melbourne VIC
- $120,000 a year
- Full-time
- Hybrid work
- Editing
PR & Communications Manager
Kapitol —Melbourne VIC
- Full-time
- Agile
- AI
12d
Senior Communications Manager
DiDi Global —Melbourne VIC
- Administrative experience
- Agile
- Communication skills
Marketing Manager
Valeo Construction Group —South Melbourne VIC
- $125,000 a year
- Contract
- Construction
- Communication skills
- Marketing
Quick Apply
Manager, Communications and Public Affairs
State Trustees Limited —Melbourne Western Suburbs VIC
- $123,963 - $179,180 a year
- Full-time
- Hybrid work
- Financial services
2d
Social Media Manager
ELEVEN —Melbourne VIC
- Team management
- Communication skills
8d
Account Director – Consumer & Brand
Havas Group —Melbourne VIC
- Full-time
- Writing skills
- Marketing
Influencer Coordinator
AllKinds —Melbourne VIC
- Full-time
- Writing skills
- In-person
- Communication skills
- Employee assistance program
- Referral program
8d
Social Media Manager - Eleven
Altcom —Melbourne VIC
- Full-time
- Team management
- Communication skills
Assistant Store Manager (Full Time) - Bath & Body Works - Emporium VIC
Bath & Body Works —Melbourne VIC
- From $63,000 a year
- Full-time
- Management
- Team management
- POS
- Employee discount
Quick Apply
Marketing Manager
Lifely —Melbourne VIC
- $100,000 - $120,000 a year
- Full-time
- Hybrid work
- Marketing
- Bachelor's degree
- AI
Quick Apply
8d
Senior Project Officer, Review and Evaluation
Department of Jobs, Skills, Industry and Regions —Melbourne VIC
- $116,413 - $140,849 a year
- Full-time
- Microsoft Powerpoint
- Management
- Research
2d
Brand Communications Manager - Arc'teryx
Amer Sports —Moorabbin Airport VIC
- Full-time
- Marketing
- Budgeting
- Leadership
- Employee assistance program
Quick Apply
Senior Project Manager - VNI
VicGrid —Melbourne VIC
- $201,184 - $263,771 a year
- Full-time
- Hybrid work
- Management
1d
Senior Stakeholder Relations Officer
City of Hobsons Bay —Altona VIC
- $95,147.56 - $105,035.66 a year
- Full-time
- Hybrid work
- No degree
- Employee assistance program
- Gym membership
9d
Public Relations Senior Account Director - Corporate (B2B Tech)
Burson Global —Melbourne VIC
- Management
- AI
- Leadership
11d

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Marketing Specialist

Mirror Mirror Rooftop Lounge
South Melbourne VIC

Quick Apply

Job Details

Full-time
$100,000 - $115,000 a year

Qualifications

Marketing
Data analysis skills
Education
Bachelor's degree
Business Administration
Business
Marketing

Full Job Description

Position: Marketing Specialist
Employer: Mirror Mirror Rooftop Lounge https://www.tiffygroup.com.au/)
Location: South Melbourne, VIC
Employment Type: Full-time
Salary: 100,000-115,000AUD per annum + Superannuation
Closing Date for Applications: 25 June 2026

About Us

Mirror Mirror is a unique rooftop venue located above the iconic Clarendon Hotel in South Melbourne. We specialize in craft cocktails, locally sourced dining, and memorable events – from corporate team building sessions to intimate private parties and large-scale cocktail functions. Our venue blends lush greenery, marble finishes, and a retractable roof with sweeping city views, creating a versatile space for both casual hospitality and high‑end events.

Role Purpose

We are seeking a creative and data‑informed Marketing Specialist to identify market opportunities, lead market research, and advise on the development and execution of pricing, promotion, and distribution strategies for our venue, food & beverage offerings, and event services. This role will directly support business growth and strengthen the Mirror Mirror brand.

Key Responsibilities (tailored to Mirror Mirror’s hospitality and events operations)

Market opportunity & strategy advisory
Identify emerging opportunities in Melbourne’s rooftop bar, dining, and event sectors. Advice on the development, coordination, and implementation of pricing and promotional plans for venue hire, food & beverage packages, and corporate/social events.
Market research commissioning & execution

Commission and conduct market research (e.g., competitor venue analysis, customer preference surveys, event trend tracking) to uncover opportunities for new or existing offerings, including themed cocktail nights, corporate packages, and seasonal menus.

Data analysis for demand & market characteristics

Collect and analyses customer booking data, event attendance patterns, and demographic information to assess potential demand for new services (e.g., weekday corporate packages, large‑scale cocktail events). Evaluate market characteristics affecting venue utilization and event sales.Support business expansion by developing and executing marketing objectives, policies, and programs – such as loyalty initiatives, seasonal campaigns, and event‑driven promotions – aligned with Mirror Mirror’s revenue and brand goals.Advise on all elements of the marketing mix relevant to hospitality and events, including:Develop and implement brand strategies to ensure Mirror Mirror’s unique identity (“a well‑kept secret rooftop with fairytale‑inspired experiences”) remains consistent across all digital, print, and in‑venue touchpoints. Enhance brand visibility through storytelling, PR, and targeted local campaigns.Selection Criteria – Qualifications & Experience

Business growth support through marketing programs
Full marketing mix advisory
Product mix (cocktail menus, food offerings, event packages)
Pricing (table minimums, event venue hires fees, package pricing)
Advertising & sales promotion (social media campaigns, influencer partnerships, early‑bird event discounts)
Selling (upselling premium packages, corporate sales funnels)
Distribution channels (direct booking platforms, third‑party event marketplaces, partnerships with corporate coordinators)
Brand visibility & identity management

Education: AQF Bachelor’s degree or higher in Marketing, Business Administration, Commerce, or a closely related field (equivalent to Australian standards).
Experience: Minimum 3–5 years of, full-time employment as a Marketing Specialist or highly similar role (e.g., Marketing Consultant, Brand Manager, Product Manager).
Industry background: Candidates with demonstrated marketing experience in service-driven industries are strongly encouraged to apply. This includes, but is not limited to, aviation, hospitality, events, tourism, lifestyle, and entertainment sectors. Practical experience in market research, data analysis, promotional strategy, and brand management within a B2B or B2C service environment is highly transferable and valued.
Technical skills: Proven ability to commission market research, analyze customer/booking data, and convert insights into actionable marketing plans.
Core competencies: Strong understanding of the full marketing mix, brand management, pricing strategy, and promotional campaign execution in a service/event environment.
Soft skills: Excellent communication, strategic thinking, and collaboration with operations and events teams.

How to Apply

Please send your CV and a cover letter outlining your relevant experience to [email protected] by 25 June 2026. Only shortlisted candidates will be contacted.

Pay: $100,000.00 – $115,000.00 per year

Work Location: In person

Quick Apply

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