Help us take Cooler’s telematics solutions into new fleet markets
Cooler is looking for an experienced business development professional to grow our Geotab telematics business beyond our established cold-chain customer base.
This is a genuine new-business sales role. You will identify fleets that could benefit from better vehicle visibility, safety information, asset utilisation, maintenance planning and operating cost control, then help them understand how the right telematics solution can deliver practical value.
You will be supported by Cooler’s management, technical and installation teams, but you will take ownership of prospecting, building relationships and creating a healthy pipeline of new opportunities.
The role is part time, with flexibility in how the working week is structured for the right person.
About Cooler
Cooler is a Brisbane-based vehicle and fleet solutions business with more than 40 years of experience supporting Australian transport operators.
We build, service and repair specialist vehicles, provide mobile fleet support and deliver telematics and fleet technology solutions as a Geotab partner.
Our existing reputation is particularly strong within refrigerated transport and the cold chain. The next stage is to introduce Cooler’s telematics capability to a much broader range of commercial fleets.
That may include transport and logistics businesses, field-service operators, trades, construction, utilities, councils, distribution fleets and other organisations operating multiple vehicles or mobile assets.
The opportunity
This is not an account-management role where you wait for existing customers to call.
Your focus will be opening new doors, understanding fleet problems and developing opportunities in markets where Cooler is not yet well known.
You will be responsible for:
- Identifying and approaching prospective fleet customers
- Building relationships with fleet managers, business owners and operational decision-makers
- Generating qualified appointments and new sales opportunities
- Running discovery meetings to understand each customer’s fleet, risks and priorities
- Presenting and demonstrating Cooler’s telematics solutions
- Preparing proposals and progressing opportunities through to close
- Developing referral relationships with vehicle dealers, industry contacts and complementary service providers
- Maintaining accurate opportunities, activities and forecasts within our CRM
- Working with our technical team to ensure proposed solutions are practical and appropriate
- Supporting a smooth handover from sale through to installation, onboarding and ongoing service
- Helping Cooler refine its telematics sales approach as the business grows
What you will be selling
Cooler’s telematics solutions can help fleet operators improve visibility and control across areas such as:
- Vehicle and asset location
- Driver safety and risk
- Fleet utilisation
- Maintenance planning
- Fuel use and operating costs
- Electronic forms and workflow
- Compliance and reporting
- Dash cameras and vision systems
- Refrigerated fleet and temperature-related requirements
- Broader fleet management and operational reporting
You do not need to be a telematics engineer. However, you must be comfortable learning technology, asking good questions and explaining business benefits clearly.
About you
You are an experienced B2B salesperson who is comfortable creating opportunities rather than relying entirely on inbound leads.
You will ideally have:
- Previous experience in business development, territory sales or solution selling
- The confidence to prospect by phone, email, LinkedIn, industry networks and face-to-face contact
- A practical, consultative sales style
- Strong questioning and listening skills
- The ability to communicate with both business owners and operational fleet people
- Good follow-up habits and personal organisation
- Experience maintaining a sales pipeline and using a CRM
- The ability to work independently while keeping the broader team informed
- Commercial judgement and the discipline to focus on worthwhile opportunities
- A current Australian driver licence
Experience in telematics, SaaS, fleet management, automotive, transport, logistics, equipment, technology or other business-to-business services would be highly regarded.
More important is your ability to find opportunities, earn trust and consistently follow through.
Why join Cooler?
- A genuine part-time role with flexibility for the right person
- An opportunity to build a new market rather than simply maintain an existing account list
- A proven global telematics platform
- Practical support from technicians, engineers and experienced fleet professionals
- An established Brisbane business with strong transport industry credibility
- The ability to sell solutions backed by local installation and ongoing support
- Direct access to decision-makers without unnecessary corporate layers
This position may suit an experienced salesperson looking for a serious commercial role with fewer hours, rather than a junior sales-support position or casual appointment-setting job.
How to apply
Please submit your résumé along with a brief cover letter explaining:
- Your experience generating new B2B sales
- The types of customers or industries you have sold to
- Why a part-time business development role suits you
- Any experience you have with fleet, transport, automotive, technology or SaaS solutions
We are looking for someone who can represent Cooler professionally, create genuine opportunities and help us establish a much broader telematics customer base.
Pay: $65,267.27 – $80,986.89 per year
Work Location: Hybrid remote in Rocklea QLD 4106
