Koala is a global furniture brand bringing Australian design and innovation to the world. We create forward-thinking products that solve problems for people and homes everywhere, driven by our purpose to make the world a more comfortable place.
We’ve always believed in doing things differently, whether in the way we develop products, how we do people and culture, or the way we bring the brand to life. That mindset has fuelled our growth, helping us disrupt categories in ways that are creative, bold and often unexpected. While we’re a household name in Australia, our journey on the global stage is only just beginning.
Since launching in 2015, our furniture has reached homes across Australia, Japan, the US and the UK. As a B Corp-certified, customer-obsessed, and data-led company, we’re committed to revolutionising furniture for generations to come through design, innovation, and meaningful sustainability.
Role Description
BTS@Koala Content Lab is a 12-week pilot designed to build Koala's internal creator capability through a category-led content system on TikTok (with Instagram Reels trials). We're bringing three TikTok-native creators in-house, embedded inside the brand, to produce high-velocity, platform-native short-form video that builds cultural relevance for Koala. All three creators will contribute to one TikTok channel (BTS@KoalaAU), with content filmed primarily at Koala HQ. The vibe is low-fi, authentic and office-native - bringing the Koala team, product and office culture to life. The office becomes the set.
Key Responsibilities
Create 3–5 short-form videos per week for the BTS@KoalaAU TikTok channel (with optional Instagram Reels trials)
Own end-to-end creative: concepting, filming, editing and publishing — platform-native and scroll-stopping
Mix planned content with reactive participation in trends and cultural moments
Tell stories across product, brand and office life — in-office product reveals, hands-on demos, team reactions, street interviews, couch confessions, rapid-fire staff Q&As, styling tips, day-in-the-life
Experiment with formats — test, learn, iterate. Find the hooks and formats that win
Participate in weekly creative reviews with the Brand team: share, collaborate, pressure-test ideas
Feed learnings back into Koala's paid creative loops
Ideal background
Currently studying Media, Digital Communication, Creative Industries, Journalism, Film/Screen Production or a related discipline at UNSW
TikTok-native — you live on the platform, understand what earns attention, and have a point of view on what makes content win (pattern interpretation, emotional hooks, memorability, shareability)
Comfortable on both sides of the camera — filming yourself, directing others, or both
Confident with short-form video editing (CapCut, Premiere, or similar)
A fast mover: you can go from idea to published content in hours, not days
Curious about brand, product and culture — you get why how a brand shows up matters
Comfortable being embedded inside a team, contributing ideas and taking creative feedback
A genuine interest in the creator economy, social-first storytelling and the future of brand content
Please Include in your application
Send us the work - we care far more about what you've made than your CV format.
A short CV (one page is fine)
Links to 3–5 examples of your short-form video work — TikTok handle, Instagram Reels, YouTube Shorts, or a portfolio link
A short note (written or a 60-second video, your call) telling us: what's a recent TikTok you wish you'd made, and why?
Treehouse Perks and Privileges
Koala is only great when its employees are happy — and we’re one happy bunch!
Treehouse goods - Fully stocked kitchen with an emphasis on healthy local produce, think bougie brekky, salad bar, kombucha on tap, monthly barbies and more.
Pet-friendly - The Koala Treehouse is as pet-friendly as they get!
Surprise & delight - The two-word combo at the core of everything we do.
Support & wellbeing - Our employee experience respects and embraces all families, formed, found and evolving. You’ll have access to our Employee Assistance Program, which includes unlimited sessions for financial, work, relationship, family or wellbeing support.
Community & connection - We believe that simply doing ‘no harm’ isn’t good enough So, how are we doing our part? BCorp Certified, WWF Partnership, volunteer days, a member of SoftLanding, 1% and so much more.
All in all, the Koala Kommunity is a great place to hang out and belong to!
Koalities We Look For
At Koala, we do things a little differently and we don’t shy away from the fact that we expect a lot from our employees! We are ambitious. We are curious. We are selfless. We want you to challenge expectations, always look to make a difference and give us something different from the norm. We want people that bring great energy, that have a long-game focus and are always trying to find new angles and approaches to the way we work. We're a team full of entrepreneurial spirit and have a relentless focus on 'what's next' but while always reviewing 'what's been done' and learning, growing and adapting. We're confident, but NEVER arrogant and we adapt to change like Steve Smith under a short ball. Honesty and empathy drive everything we do, as well as a total focus on exceeding our customers’ expectations. So if you feel like this could be you... well what the bloody hell are you waiting for? Drop us a line, and let's see what you've got! ;)
There’s no such thing as a ‘perfect’ candidate, Koala is a place where everyone has opportunity. So however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day. We’re an equal opportunity employer, and recognise that a diverse workforce is crucial to our success as a business.
