In-Demand performance creative strategist Jobs in springvale, vic

Creative & Performance Strategist, Bell & Bone
Pony Express —Melbourne VIC
- $110,000 - $130,000 a year
- Full-time
- Research
- Scripting
Quick Apply
3d
Creative Strategist
Jivaro —Melbourne VIC
- $130,000 a year
- Full-time
- Hybrid work
Creative Strategist
FeverUp —Melbourne VIC
- Full-time
- Hybrid work
- Spanish
- Communication skills
- Wellness program
Performance Creative Strategist
Linktree —Melbourne VIC
- Full-time
- Hybrid work
- Scripting
- Dental insurance
- Annual leave
Performance Creative Designer
Linktree —Melbourne VIC
- Full-time
- Hybrid work
- Dental insurance
- Annual leave
Content Creator, Bell & Bone
Pony Express —Melbourne VIC
- $70,000 - $75,000 a year
- Full-time
Quick Apply
3d
Media Strategist
Jellyfish —Melbourne VIC
- Full-time
- Hybrid work
- Bilingual
- Salesforce
- Research
Quick Apply
3d
Head of Marketing, Bell & Bone
Pony Express —Melbourne VIC
- $150,000 - $180,000 a year
- Full-time
- Management
- Leadership
Quick Apply
3d
Senior AI Deployment Strategist - Melbourne, Canberra
Mistral AI —Melbourne VIC
- Full-time
- AI
Engagement Manager - Fundraising
Greenpeace International —Melbourne VIC
- Full-time
- Hybrid work
- English
- Analysis skills
- Presentation skills
20h
SEO Strategist
Your SocialChef —Melbourne VIC
- Full-time
- Analysis skills
- Communication skills
- Time management
Paid Growth Strategist
carsales —Melbourne VIC
- Full-time
- Hybrid work
- Analysis skills
- Communication skills
- Parental leave
Quick Apply
Digital Producer
Ogilvy Australia —Melbourne VIC
- CRM software
- Leadership
- Communication skills
- Parental leave
- Employee assistance program
Website Experience & Optimisation Manager
Linktree —Melbourne VIC
- Full-time
- Hybrid work
- AI
- Marketing
- Analytics
- Dental insurance
- Annual leave
Data Centre Logistics Manager, MEL Cluster
Amazon Corporate Services Pty Ltd —Melbourne VIC
- Full-time
- Management
- AWS
- Leadership
Growth Marketing Lead, Paid Media
Linktree —Melbourne VIC
- Full-time
- Hybrid work
- AI
- Marketing
- Dental insurance
- Annual leave

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performance creative strategist jobs near springvale, vic

Creative & Performance Strategist, Bell & Bone

Pony Express -
Melbourne VIC

Quick Apply

Job Details

Full-time
$110,000 - $130,000 a year
3 days ago

Qualifications

Research
Product development
Scripting

Full Job Description

Strategic, creative role
Data-led decision making
Bold, challenger brand positioning

Location: Melbourne, VIC.
Hybrid: Monday, Tuesday, and Thursday in the office, Wednesday and Friday from home.
Reports to: Head of Marketing
Guides: Content Creators

Company

Bell & Bone is a premium Australian pet dental and everyday pet care brand. The brand turns preventive health into a daily ritual that owners and pets look forward to. It is founder-led, Australian-made, and meat-first, positioned between treat and health, elevated and accessible, preventative and warm.

The business has over 700 stockists, national distribution through major pet speciality retailers, thousands of five-star reviews, a named vet credibility anchor, and eight years of product development behind the range. The online store is the largest single revenue stream. The next phase includes scaling paid social, supporting new brand launches, growing the cat business, and building toward international expansion.

Context

Bell & Bone has a growing paid and organic presence across Meta and TikTok. Campaign creation, execution, and reporting are the responsibility of the Performance & Analytics Executive. This role is the creative and strategic engine behind those campaigns: what gets made, why, how it is tested, and what the results mean.

The Creative & Performance Strategist sits as the strategic layer between the Head of Marketing, the Creative Lead, and the content team, and gives day-to-day direction to the Content Creators. The role covers Bell & Bone, across dogs and cats, and a new brand launching within 12 months.

Key responsibilities

Set the paid creative strategy across Meta and TikTok for Bell & Bone and the new brand, with separate strategies for each brand, each platform, and the dog and cat audiences within Bell & Bone.
Build and maintain audience and persona research, with a clear understanding of who sees each ad and why.
Develop ad concepts, including scripting, creative angles, hooks, and format selection.
Decide what concepts to test, in what volume, against what hypothesis, and for which audience. Campaign execution is the responsibility of the Performance & Analytics Executive.
Work with the Performance & Analytics Executive on campaign economics, tracking first-purchase AOV against blended, monitoring CPA viability, and flagging when a strategy is not working commercially.
Review creative performance each week across views, watch time, CTR, CPA, ROAS, and engagement.
Brief and direct content creators on execution, including what to film, how to frame it, and the thumbstop moment, and produce on-set for larger campaigns.
Set organic social strategy for Instagram, Meta, and TikTok, guiding creators on what to produce.
Translate high-performing organic content into paid creative for cold audiences.

Must-have criteria

A thorough understanding of Meta paid social: how campaigns are structured, how the algorithm responds to creative, and what the data means. Able to read and brief at an expert level. Day-to-day campaign running is not required.
TikTok creative strategy: understands what performs on TikTok and why, and can brief platform-native concepts.
Campaign architecture: ecosystem ads, learning phase management, funnel structure across cold, warm, and convert, retargeting audience building, and Video Views feeding conversion campaigns.
Budget decisions and unit economics: first-purchase AOV against blended AOV, what CPA makes a campaign viable, and identifying when a strategy is mathematically broken before it launches.
Creative development and direction: scripting ads creatively and strategically, understanding what drives visual cut-through, and leading shoots as producer.
Able to analyse creative performance and explain what drove results.
Able to brief and direct creators and production partners.

Quick Apply

Refine Your Search

performance creative strategist jobs in springvale, vic

Creative & Performance Strategist, Bell & Bone

Creative Strategist

Creative Strategist

Performance Creative Strategist

Performance Creative Designer

Content Creator, Bell & Bone

Media Strategist

Head of Marketing, Bell & Bone

Senior AI Deployment Strategist - Melbourne, Canberra

Engagement Manager - Fundraising

SEO Strategist

Paid Growth Strategist

Digital Producer

Website Experience & Optimisation Manager

Data Centre Logistics Manager, MEL Cluster

Growth Marketing Lead, Paid Media

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