About the Role
The Integrated Business Planning Analyst reviews and validates customer forecasts to ensure accurate demand signals for the Smurfit WestRock ANZ business. The role provides key inputs into the IBP process to support a single aligned demand plan.
The analyst owns the demand planning system, ensuring data integrity, process improvement, and strong, data‑driven forecasting aligned with business needs.
Working with Sales, Supply Chain, Finance, and Operations, the role converts customer demand and market insights into a feasible, financially aligned consensus plan.
It also manages data collation, analysis, and reporting to maintain a rolling 12–24‑month Demand Plan, presented monthly to support alignment and proactive decision‑making.
Key Responsibilities:
Key Responsibilities:
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Forecast collation - Collate and verify demand forecasts across levels and time horizons.
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Demand analysis - Review sales trends, analyse demand drivers, and evaluate forecast results.
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Forecast updates - Ensure forecasts reflect actuals, customer inputs, and market intelligence.
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Variance resolution - Work cross‑functionally to reconcile major variances and refine assumptions.
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Risk insights - Provide insights to Account Managers on under/over‑supply risks.
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KPI tracking - Track KPIs such as Forecast Accuracy.
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Cycle commentary - Communicate changes, drivers, risks, and opportunities.
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Supply planning input - Provide demand insights for inventory and stock‑build strategies.
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Promotional planning - Coordinate customer promotional and demand plans.
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Account manager support - Provide forecast information and packaged insights to Account Managers.
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Forecast vs actuals - Analyse variances and identify root causes.
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Commercial reporting - Supply data and insights for Business Reviews and Budgeting.
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Lead Demand Review - Lead the ANZ IBP Demand Review Meeting.
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S&OP inputs - Lead demand inputs for the monthly S&OP Meeting.
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Monthly IBP - Review supply forecast data and financial actuals for IBP.
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Ad‑hoc analysis - Conduct ad‑hoc demand analysis.
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Model ownership - Own and maintain the Demand Planning Excel model.
Qualifications
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Bachelor of Business Management / Supply Chain / Finance degree or equivalent, or significant experience in lieu of.
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5+ years’ experience in the industry in Demand Planning and / or Forecasting.
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Advanced Excel / Power BI skills
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Experience in manufacturing environment preferred
