Candidate profile (text) - Default language Are you a strategic planner with a passion for e-commerce and a drive to create seamless customer experiences? Do you thrive in fast-paced environments where you can coordinate initiatives, align stakeholders, and bring clarity to complex commercial calendars?
Key responsibilities (title) Our team within IKEA
Key responsibilities (text) The Growth & Marketing function is at the heart of IKEA's mission to deliver business results and reach our country and commercial objectives. We identify business opportunities and target segments across all channels to grow market share, create and execute marketing strategies based on true consumer insights to attract new customers, build a strong brand, retain current customers, and constantly grow loyalty.
As the Online Commercial Planning Specialist, you will lead the planning and maintain the portfolio overview of global and local initiatives for the e-commerce channel. You will secure a clear roadmap and a sharp delivery plan, synchronising all activities that support the online commercial calendar and ensuring 365-day vitality. You are a key member of the Commercial function, working within the wider e-commerce team to proactively contribute to e-commerce planning and output in order to deliver on common objectives and goals. In this role, you will:
- Develop the online Commercial Calendar, ensuring online priorities are aligned with and reflected in the Commercial Calendar
- Coordinate online activities primarily with Core Area Managers, HFB Leaders, and the Commercial Activity Leader, as well as across functions through the wider Commercial Calendar Team, to ensure consistency across channels
- Coordinate online activities related to product launches within the timeframe agreed with the local Selling team and other Commercial functions
- Contribute with e-commerce related sales support when needed
- Keep the planning up to date with the overview of global and local initiatives to secure the feasibilities, both in terms of resource plan, budget, and technical releases to secure the best execution of activities in all channels for IKEA customers
- Monitor and follow up KPIs to ensure the plans are being followed and take corrective actions
- Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus, and maximise impact across functions including Selling, Digital, Customer Fulfilment, Communications, Sustainability, Business Navigation Operations and Finance, and People and Culture
- Be an active player in driving an open and sharing climate, being a role model of the IKEA values, and contribute to the transformation of IKEA
Team vision ( title) Together as a team
Team vision (text) You are passionate and highly motivated, with a customer-first mindset and a talent for turning strategies into operational plans and impactful actions. You bring a collaborative spirit, energised by contributing to overall success and results through teamwork. You are motivated by creating an IKEA fit for the multichannel-retailing future and living the change process that comes with it. With strong organisational and planning skills, you excel at prioritising, working under pressure with flexibility and simplicity, and taking holistic decisions that always keep customer needs and a seamless experience in focus to drive new growth opportunities. You possess good communication and negotiation skills, with the ability to influence peers and co-workers, and you have a passion for understanding customer behaviours, Life at Home, and current home furnishing trends. You are motivated by the IKEA Culture and Values and the unique IKEA range.
To be considered for this role, you will need to have:
- Formal qualifications in Computer Science, Business/Finance, or similar competence built through your career. A minimum of five years of experience in Digital Marketing or similar is required, providing you with broad knowledge of e-commerce and online touchpoints, the marketing creative and production process, and IKEA tools, processes, and cycles.
- Experience in driving output within set scope and following up results. You should be comfortable monitoring KPIs, taking corrective actions, and ensuring plans are executed effectively.
- Experience from retail, preferably from the digital area. This background will give you good knowledge of the end user in the IKEA omnichannel shopping experience and online customer behaviours.
- Broad knowledge of Life at Home and Home Furnishing, IKEA concept, brand objectives, IKEA Culture and Values and vision, as well as Ingka Group strategies, priorities, and key processes. Good knowledge of problem-solving and conflict-handling techniques and change management methods and tools as well as stakeholder management are also essential.
Local section (title) We need people like you!
Local section (text) At IKEA, work is so much more than a job. Come join us!
