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Technical Sales Representative / Sales Engineer - General Industry (NSW)

Atlas Copco Group -
New South Wales

Apply Now

Job Details

Benefits

Company phone

Qualifications

Sales
Mechanical Engineering
Bachelor's degree
Sales pipeline
Territory management
Manufacturing
Communication skills
Negotiation
Time management

Full Job Description

Your role

The Technical Sales Representative – NSW is a front-line, revenue-driving role responsible for developing and growing sales of Atlas Copco General Industry solutions across New South Wales.

This position focuses on field sales execution, product demonstration, technical solution selling, and customer development, working directly with end users and through authorized distributors.
It is an individual contributor role, critical for short-term growth and long-term market penetration.

Key Outcomes

Consistent achievement of order intake and sales targets
Expansion of Atlas Copco footprint in manufacturing, automation, mining, energy, maintenance and industrial assembly
Strong, trust-based relationships with customers, decision-makers, distributors and Atlas Copco team.
Increased adoption of smart, connected, and error-proof assembly solutions

Core Responsibilities

1. Field Sales & Business Development

Actively sell Atlas Copco General Industry tools, systems, and solutions (Hardware and software) in NSW
Develop new customers and distributors while growing existing accounts
Identify new applications, projects, and growth opportunities
Execute structured territory planning and daily call routing
order

2. Technical & Solution Selling

Analyze customer processes to identify bottlenecks, risks, and improvement areas
Propose value-based solutions, not just products
Conduct:
- On-site customer visits
- Technical assessments
- Product demonstrations and presentations
Promote:
- Advanced tightening strategies
- Error-proofing and operator guidance
- Data capture, traceability, and process capability concepts
Support customers with ROI and payback justifications

3. Distributor & Channel Support

Work closely with authorized distributors and service partners
Support distributor sales through:
- Joint customer visits
- Technical training
- Application support
Build long-term, mutually beneficial distributor relationships
Identify gaps in coverage and support corrective actions

4. Market Intelligence & CRM Discipline

Maintain accurate and disciplined CRM usage:
- Account plans
- Opportunities, sales pipeline
- Forecasting and activity tracking
Monitor competitor activity, pricing, and market trends
Provide structured feedback to the Business Line Manager on:
- Key projects
- Market dynamics
- Competitive threats

5. Professional Representation

Represent Atlas Copco at:
- Trade shows
- Customer days
- Product launches and seminars
Participate in internal sales meetings, training, and toolbox talks
Act as a trusted technical and commercial advisor to customers

To succeed, you will need

5+ years experience in technical or industrial field sales
Background in manufacturing, automation, wind, mining, energy, or industrial assembly
Proven ability to sell technical solutions and premium products
Strong understanding of industrial processes and applications
Experience managing a sales territory and achieving targets
High level of autonomy, discipline, and ownership

Preferred

Bachelor’s degree in Engineering (Industrial, Mechanical, Automation) or equivalent experience
Experience working with distributors or channel partners
Exposure to smart tools, automation, or digital manufacturing concepts
Experience delivering customer training or technical seminars
Australian citizen

Skills & Competencies

Strong communication, presentation, and negotiation skills
Ability to engage stakeholders from shop-floor to management level
Analytical mindset with ability to articulate customer value and ROI
Structured time management and planning skills
Confident, resilient, and results-driven

Personal Profile

Ambitious, proactive, and execution-focused
Technically curious with a strong learning mindset
Customer-centric and solution-oriented
High integrity and alignment with Atlas Copco Business Code of Practice
Team player who collaborates effectively with sales, service, and distributors

In return, we offer

Competitive base salary + performance-based commission
Superannuation
Company laptop and mobile phone
Extensive onboarding, product, and application training
Clear development path within Atlas Copco
Long-term career stability with a global market leader

Job location

This role is fully remote, enabling you to work within the region of New South Wales , while being associated with our customer center in Australia.

Contact information

Talent Acquisition Team: Sarinya Rotjanathimok

Company: Atlas Copco Group

Functional area:

Sales

Location:

Australia

City:

New South Wales

On-site/remote:

Remote

Brand:

Atlas Copco

Company Name:

Atlas Copco Australia Pty Ltd

Date of Posting:

June 8, 2026

Last day to apply:

July 31, 2026

Apply for this position

Apply Now

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