We're Seeking a Strategic and commercially minded Head of Audience and Performance to lead our audience, media and performance ecosystem.
This leadership role is a 12-month fixed term contract offering a unique opportunity to drive business performance while building foundational capabilities across audience activation, SEO/AEO, experimentation and marketing technology.
What we have to offer?
We at Teachers Health have a lot to offer:
- Hybrid working model (flex your work/life balance).
- Subsidised private health insurance.
- Discounts on our products and services.
- Generous employee wellbeing program.
- Easily accessible by public transport.
- Supportive and Collaborative team culture.
What will you do?
- Lead and optimise Teachers Health's media strategy across paid channels, ensuring investment drives measurable business growth and customer acquisition outcomes.
- Develop and continuously refine audience frameworks that improve targeting precision.
- Oversee attribution, performance reporting and tagging and tracking frameworks translating data into actionable insights and commercial narratives.
- Proactively identify data gaps, inconsistencies, or risks and implement practical solutions.
- Partner closely with Head of Digital Growth & Lifecycle to optimise funnel performance and improve conversion outcomes.
- Lead, coach and embed a newly formed team of media, analytics and marketing technology specialists.
- Provide clear performance updates to senior stakeholders, linking media activity to business results.
What are we looking for?
- 15+ years of experience in performance marketing, media, growth or digital marketing leadership.
- Experience in working in house for media management.
- Experience working in a heavily regulated environment such as finance or insurance.
- Management experience alongside a passion for people development and a team orientated, coaching style.
- Expertise in Performance marketing and commercial reporting.
- Experience with Martech technologies, like CDP, salesforce, experimentation tools.
- Strong expertise across Paid media platforms including Google, Meta, programmatic, and related ad technology.
- Experience with tagging and tracking systems including GTM, GA4, pixels, events, and conversion frameworks.
- Experience with Audience segmentation, targeting, and media optimisation.
Who are we?
Teachers Health was created by teachers for teachers over 70 years ago and is the only health fund exclusively for the education community. As a not-for-profit health fund, we exist for our members covering the lives of over 500,000 teachers, education staff & their families.
How do I apply?
Click APPLY NOW and send in your updated CV. Please note, as part of our recruitment process candidates may be required to complete video screening and online assessments, and applications will be reviewed and progressed on an ongoing basis, so we encourage you to apply as soon as possible!
Due to the high number of applicants, only shortlisted candidates will be contacted.
Teachers' Health values diversity and inclusion and encourages applications from people with diverse backgrounds including First Nations people, people with disability, people from diverse cultural and linguistic backgrounds, and people that identify as LGBTQIA+. Applicants can request an adjustment at any stage during the recruitment process by getting in touch with [email protected]
