We are looking for a passionate and experienced Senior Brand Manager to join Blackmores ANZ Marketing Team.
This is an exciting opportunity to drive growth for Blackmores’ Everyday Vitality and Formats portfolio, leading marketing strategy, campaign execution and innovation.
Reporting to the Consumer Marketing Lead, you will be responsible for the growth and management of the Everyday Vitality portfolio for Blackmores Australia, which includes the following segments – Nutritional Oils, Immunity, Digestive Health, Everyday Health (Multivitamins), & Children’s Health. The role will also drive the execution of our formats strategy to expand usage occasions for consumers. Given the high strategic importance and complexity of this portfolio, we are looking for a strong senior brand manager who can display strong performance track record and ability to flex both strategic and execution excellence.
This role is also a people management role with the opportunity to coach and build capability of an Assistant Brand Manager. You will be expected to work out of both of our NSW sites, Warriewood and Surry Hills – selecting one site as a base office and working from Warriewood at least once a fortnight. We also have a hybrid work arrangement of working a minimum of 3 days a week in the office each week.
Responsibilities include:
Lead the development and execution of the marketing initiatives for the Everyday Vitality portfolio aligned with brand strategy for consumer impact and commercial success including media, communication, packaging & in store promotion.
A proven track record in marketing with experience in brand planning, innovation, cross-functional leadership and media planning including TV, OOH, Radio, Digital & Retail Media.
Blackmores Group is a leading natural health company with proud Australian heritage, with extensive reach across Asia Pacific. Founded by visionary naturopath Maurice Blackmore in 1932, our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day.
Blackmores Group operates in over 12 markets, with headquarters and a state-of-the-art manufacturing facility in Australia, and offices across South East Asia and China.
Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.