Date: 21 Jul 2026
Location:
Sydney, NSW, Australia
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Job Function: Sales and Marketing
Employment Type:
Shape the future of the global wine category!
Vinarchy is a newly formed global wine company, created through the merger of Accolade Wines and Pernod Ricard Winemakers. With iconic brands, global scale and bold ambition, we are redefining how the wine category grows, innovates and stays relevant worldwide.
This is a high‑impact global role within our Global Marketing team, reporting to the Global Innovation Director.
The Role
As Category Strategy Manager - Portfolio, Innovation & Growth, you will lead category‑led growth across Vinarchy’s global portfolio. You’ll identify where the category should play, how innovation and portfolio strategy unlock growth, and how insight translates into execution across markets.
Working closely with regional category, insights and innovation teams, you will turn deep consumer, shopper, customer and category insight into clear strategies, quantified growth opportunities and executable roadmaps.
What You'll Do
Identify and lead category growth and disruption opportunities, including big‑bet innovations
Define and quantify category and portfolio‑led growth opportunities using integrated insight
Embed global category strategy into innovation pipelines, portfolio planning and market execution
Lead global portfolio category strategies and customer sell stories
Deliver global category performance reporting and competitor intelligence
Act as a trusted category expert to regional commercial and marketing teams
Build global category capability and share best practice across regions
About You
8+ years’ experience in category strategy or category management
Background in wine, alcohol or FMCG
Proven track record delivering innovation‑led or portfolio‑led growth
Strong strategic, analytical and commercial capability
Comfortable influencing in complex, matrixed global organisations
Experience integrating multiple data sources and turning insight into actionInterest or experience using AI and advanced analytics
Why Vinarchy
Global scale with real strategic influence
High visibility and impact at the centre of growth decisions
Hybrid working (minimum three days in office)
Opportunity to help define the future of a global category
We also offer a competitive rewards package and the opportunity to work with a world‑class team, including:
Staff wine allowance and access to unique wine specials
Paid Parental Leave
Access to an extensive online learning library
Employee Assistance Program
Exclusive employee discounts with national retailers
Our Company Values
Grow Together
Integrity In Every Drop
Own Your Impact
Simplify To Amplify
Ready to redefine your future? APPLY TODAY!
At Vinarchy, we are dedicated to building a diverse, dynamic and inclusive culture and are proud to be an equal opportunity employer.
Prospective candidates will be required to provide proof of legal work rights and may be required to undertake relevant, role-appropriate pre‑employment screening.
If you require any reasonable adjustments to participate in the recruitment process at any stage, please let us know.
