Schnitz is looking for a Creative Director to lead the Schnitz creative story — shaping how the brand comes to life across every touchpoint, from in-store experiences to integrated campaigns across digital, social, packaging, POS and beyond.
You’ll bring bold, culturally relevant ideas to life at pace in a fast-moving QSR environment, partnering closely with Marketing, Operations, Digital and Franchise teams to ensure Schnitz stays consistent, distinctive, and unforgettable across the network.
Brand & Creative Leadership:
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Lead and evolve the brand’s creative vision and identity
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Ensure consistent brand expression across all channels and customer touchpoints
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Act as the guardian of the brand, protecting and strengthening brand equity
Campaigns & Content:
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Lead creative development for national campaigns, promotions, and menu launches
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Translate marketing and business objectives into compelling creative concepts
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Oversee content creation across social media, digital, CRM, and always-on channels
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Develop creative that resonates with Australian consumers and culture
Team & Agency Management:
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Lead, mentor, and inspire internal creative teams
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Manage external creative, production, and media agency relationships
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Provide clear creative direction, approvals, and feedback
Cross-Functional Collaboration:
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Partner closely with Marketing, Operations, Product, Digital, and Franchise teams
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Ensure creative execution is scalable and operationally achievable
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Support franchise partners with creative guidelines and campaign toolkits
Execution & Performance:
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Deliver high-quality creative at pace
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Manage creative budgets and production timelines
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Review campaign performance and optimise creative effectiveness
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8+ years’ experience in a senior creative role
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Experience within QSR, retail, FMCG, or agency environments
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Strong portfolio showcasing integrated, multi-channel campaigns
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Deep understanding of digital, social, and content-led marketing
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Strong stakeholder management and leadership capability
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Ability to balance creativity with speed-to-market and commercial outcomes
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Experience working with franchise or multi-site brands highly regarded
