About Us
Who we are
We were founded in London in 1990 as a strategy and planning-led agency that `thought before it bought'. Over three decades later, the landscape has vastly changed, but this mindset has remained. It's helped our clients to move further, faster and grow ahead of their competition.
Our dedication to exceptional thinking has not only made our clients successful but has earned us numerous accolades and made PHD one of the most recognised agency networks in the world, with over 6,500 people across 74 countries globally.
Our first Australian office opened in 2009 and we have since grown to become the fourth largest agency in the country, now with over 200 people serving iconic brands from Australia and around the world. We are a certified
Great Place to Work and have been recognised as an AFR Most Innovative Company five times.
Our mission
Intelligence. Connected.
We deliver transformative growth by helping our clients outthink, outpace, and outgrow their competition across a next-generation network that brings everything and everyone together.
Intelligence is having a diverse, inclusive culture, with the best training and market-leading thought leadership that grows our people to be the best. It's about adapting our planning and strategic heritage to solve business problems in an increasingly complex world.
Connected is seamlessly tapping into the broader Omnicom network and our industry-leading tools and capabilities. This includes Omni, our campaign orchestration platform, voted best-in-class by Forrester.
This is enhanced by a holistic transformation agenda, enabling us to work with clients on key growth drivers across multiple areas-digital, commerce, measurement, analytics, DE&I, sustainability, creative, content, and experience.
In short, we know that to achieve transformative growth, we must cultivate and celebrate intelligence in all its forms, and we're committed to attracting and developing the best minds in the business.
Our values
Our values act as the cornerstone of our behaviours, enriching our experience and our product at PHD.
- Our four core values - Curiosity, Courage, Collaboration, and Creativity - guide every aspect of our operations, ensuring we deliver effective solutions with integrity:
- Curiosity - Asking why, going beyond the familiar and seeking inspiration from other worlds
- Courage - Doing what's right, even if it's not always easy. Having a point of view and the courage to speak it
- Collaboration - Connecting across disciplines to be a team that is greater than the sum of our parts
- Creativity - Challenging the status quo and solving problems in imaginative ways
PHD Media, Sydney AU/ Planning Manager- Account Management & Planning/ Level 3
About the role
As Planning Manager, you will manage the planning process across your client portfolio. You will support the Planning Director and/or Business Director in inspiring the team on the path to deliver results that push the boundaries of what we can achieve for our clients. Reporting to the Planning Director, you will create and deliver media plans that showcase Source and share knowledge with your team and the wider agency.
The team
At PHD we're driven by a need to forge new roads for our clients, some of which you've probably heard of. That's why we need people on our team who want to do things that haven't been done before. We are founded on a commitment to support diversity of voices and encourage everyone to share their perspectives and ideas. As part of our team, you will help steer us and our clients towards new levels of growth.
What you'll do:
- Take an active role in the media strategy development process with an emphasis on demonstrating solid planning skills from communication planning all the way through to implementation planning.
- Create robust media plans that build from the core media idea and bring the idea through to life through channel implementation planning
- Identification and autonomous management of creative / innovative media initiatives that are born out of the strategic media direction
- Identify, communicate and plan digital opportunities for your client/area
- Demonstrate autonomous management in the implementational planning through to their handover for execution with trading/investment
- Ensuring all media goals and strategies are delivered and executed within budgets
- Solid client management with mid-level clients and developing relationships with senior clients and media owners
- Supervise and Manager juniors in the team
Who you'll be
- 3+ years relevant experience in a media agency.
- You have strong knowledge of the end-to-end planning process from Comms Planning to Implementation Planning.
- You know the key media owners and their offerings like the back of your hand.
- You've got a proven track record in producing best in class media plans.
- Managing multiple clients at once can be overwhelming. You know how to prioritise your workload and create systems to stay organised.
- Ability to manage numerous client contacts and prioritise workload.
- You're hungry for knowledge and pass what you know down to your junior staff.
- You can hold your own in a conversation and use your social skills to form strong relationships with your team and your clients.
- You can work on your own with minimal supervision.
- You notice the small things. Nothing gets by you.
- You're on time, every time.
- You run towards the fire, always ready with a solution.
- You like your eggs sunny side up and share that mentality with your team.
- You uphold PHD values of Courage, Collaboration and Curiosity with a constructive point of view in all things.
- You won't let any work get by you that isn't of the highest standard.
The Four P's and how we measure success
Each role is grounded upon a framework of four key pillars, which we call The Four P's, to help us divide tasks and measure our success individually and as a team.
1. Performance
- At PHD, we want our campaigns to have a lasting impact on the market. For us to assess whether we're on the right track, we need you to:
- Working with your Planning Executive (if applicable) to deliver a smooth planning process which delivers the best results.
- Using your working knowledge of relevant tools, reporting systems and templates to your advantage in the process.
- Working closely with the Investment team to ensure they are getting what they need from the Planning Team and `close the loop' on all your campaigns (PCAs).
- Ensure that all elements of the campaign development process are fully integrated into Source, including digital.
- Bringing to life the media `idea' within the implementation planning phase.
- Delivering quality end-to-end media plans that address your client's needs.
2. Product
Product is a measure of longevity, emotional impact and disruption of the market. Only by pushing the boundaries of what's possible can we help our clients' business truly fulfill their potential. Some tasks we'll need you to do include:
- From brief to fully realised plan, deliver game changing planning across all channels.
- For relevant campaigns, work alongside the Strategy team to drive insights, leverage inspirational ideas and be the expert at making those ideas come to life.
- With support, pull together and confidently present compelling media plans to your clients with Courage and Conviction.
- Plan solid campaigns cross-channel from start to finish, including identifying key success metrics & best measurement tools for digital.
- Be a true PHD Planner by embracing the Source methodology and applying your understanding of its underpinning principles.
3. People
- As Planning Manager, you must possess the ability to lead and influence the actions and opinions of others to achieve superior results. As part of your role, you may be expected to:
- Lead by example and know when to let your Planning Exec take the reins.
- Understand what motivates individuals in your team.
- You will have a keen eye and always have one ear open to spot any pressure points within the team.
- Nurture all relationships and listen to all ideas.
