Working for Cricket Australia means that you become a part of Australia’s proud history and help us look toward the future. Our players and teams are successful, inspiring and reflect the values and aspirations of the community they represent. As an organisation, we are seeking to drive bold, transformative change in digital experiences, junior participation, culturally diverse inclusion, gender equality and sustainability, whilst also reimagining the W/BBL, building player connection through storytelling and playing our part in developing the game globally.
Our purpose is clear; to unite and inspire everyone to love and play cricket. Cricket is so much more than just a game; it brings people together and binds us all through our shared experiences.
This is your opportunity to join a purpose led organisation that truly makes a difference to Australians.
Working for Cricket Australia means that you become a part of Australia’s proud history and help us look toward the future. Our players and teams are successful, inspiring and reflect the values and aspirations of the community they represent. As an organisation, we are seeking to drive bold, transformative change in digital experiences, junior participation, culturally diverse inclusion, gender equality and sustainability, whilst also reimagining the W/BBL, building player connection through storytelling and playing our part in developing the game globally.
Our purpose is clear; to unite and inspire everyone to love and play cricket. Cricket is so much more than just a game; it brings people together and binds us all through our shared experiences.
This is your opportunity to join a purpose led organisation that truly makes a difference to Australians.
ABOUT THE ROLE
As a Digital Performance Specialist, you’ll play a hands‑on role in building Cricket Australia’s in‑house digital marketing capability, delivering smarter and more effective paid media outcomes across our brands.
Sitting within the Digital, Marketing & Communications team, this role is responsible for configuring, implementing and optimising paid digital campaigns across programmatic display & video, paid social and search platforms. Working closely with internal brand, creative, data and technology teams, as well as external media agency partners, you’ll ensure campaigns are technically sound, continuously optimised and delivering measurable performance.
This is an exciting opportunity for a performance‑driven marketer who enjoys working across the full digital media ecosystem, leveraging data, testing and optimisation to improve ROI, while helping shape best practice processes as part of a newly established in‑house media function.
WHO WE ARE LOOKING FOR
1-3 years’ experience in digital marketing, digital media or performance marketing (agency or in house)
Tertiary qualification in marketing, media, advertising, business or a related field, or equivalent professional experience
Hands on experience managing paid campaigns across at least two of the following:
Programmatic display & video (e.g. DV360, The Trade Desk)
Paid social platforms (e.g. Meta, TikTok, LinkedIn, Snapchat)
Paid search (e.g. Google Ads, Microsoft Ads)
Strong understanding of campaign tracking, tagging and conversion measurement
Proven ability to analyse performance metrics such as CTR, CPA, ROAS, CPM and CPC, and translate insights into optimisation actions
Experience working collaboratively with creative, brand and agency partners
Strong communication skills, with confidence presenting performance insights to stakeholders
Detail oriented, organised and comfortable managing budgets, pacing and bid strategies
A curious mindset with an interest in emerging digital media trends, automation and AI enabled optimisation
Desirable (but not essential):
Experience with GA4 and Google Tag Manager
Exposure to first party data activation, audience building or CDPs/DMPs
Working knowledge of SEO fundamentals or digital creative formats
WHAT’S IN IT FOR YOU?
Our employees at Cricket are gifted an additional week of leave at the end of the season! As a CA employee, you will also have other benefits including:
Tickets to the Cricket for you to take your friends and family and experience Australia’s favourite game!
A flexible working environment, meaning we strike the balance of what you need and what works for the business (this isn’t limited to working remotely)
Discounts from our partners such as ASICS and salary packaging options
A multitude of leave types including paid parental leave and volunteer leave
OUR CULTURE
Cricket is a sport for all Australians and our workplace reflects that. We recognise our differences are our strength and a diverse and inclusive workforce is fundamental to our success. We strongly encourage Aboriginal and Torres Strait Islander people, people from culturally and linguistically diverse backgrounds, people of colour, gender, LGBTIQ+ people, people with diverse religious beliefs and people with a disability to apply. Our culture is founded on our values:
Aspire
Respect
Lead together
Australian Cricket, including Cricket Australia, is committed to being a child safe organisation and requires all team members to hold a valid Working with Children Check.
If you need assistance or adjustments to fully participate in the application process, please contact [email protected]
Please submit your application via the link by 11:59pm Sunday 21 June. In the meantime, follow us on our socials via Instagram @cricketaustralia, via X @cricketaus and via our website https://www.cricket.com.au/
