Fifteen years ago, Fiftyfive5 was founded on a bold principle: “insights that fuel growth”. Unwilling to settle for the market research agency norm of simply collecting data, we reimagined the role an agency could play; placing insights at the centre of meaningful change. From day one, our focus was not just on findings, but on implications and driving commercial and societal action for our clients.
What began as a startup quickly grew into Australia’s largest and most awarded independent market research agency. Fast forward to the end of 2022, our boldest reinvention came when Fiftyfive5 joined Accenture Song. This move accelerated our access to global scale, technology, and multidisciplinary expertise, strengthening a shared vision of helping brands grow and governments deliver through data driven decision making, creativity, and innovation. This expanded our ecosystem of tools, talent, and technology, allowing us to evolve beyond traditional market research.
Fiftyfive5’s team of ANZ’s most experienced qualitative and quantitative specialists continue to work with experts in data and AI, advanced analytics, digital ethnography, cultural insights, semiotics, behavioural science and cultural forecasting, and now as part of Accenture, our deep research capabilities are connected to a global network of expertise in strategy, technology, operations and digital transformation, enabling end-to-end solutions for our clients.
Through each chapter of our growth journey, our core vision has remained unwavering: research should drive meaningful change; commercially or for society. While strategic reinventions have enabled us to scale, evolve, and expand our capabilities, each transformation has amplified our purpose, not altered it; proving that growth and purpose can go hand in hand.
Our vision continues to be grounded in:
- Solving the right problem: Attaining total clarity on the problem to solve and its growth potential for clients.
- Blending data sources: Integrating qualitative, quantitative, cultural, and commercial data.
- Human-centric understanding: Uncovering behavioural levers and the “why behind the what”.
- Embedding insights: Ensuring outcomes are actionable and embedded within client organisations.
Leveraging technology to amplify the efficiency and impact of our work.
Role Overview
Have you completed your studies, or are you about to? Are you curious about human behaviour and why people do what they do and say what they say? Would you like to work with one of Australia’s largest market research agencies, with smart and dynamic teams in a contemporary office environment? Then this graduate program is for you.
This role would suit an eager and enthusiastic, commercially minded graduate who is looking to have an impact on the strategy of the brands we see and use every day. The work Fiftyfive5 undertakes is diverse, giving you the opportunity to be exposed to different business challenges and learn from a wide range of team members
You will be working closely with both clients and fieldwork suppliers to ensure the smooth management of questionnaire changes, fieldwork progress, recruitment and data delivery. The role also provides plenty of opportunity to progress your qualitative and/or quantitative analytical skills, supporting the immediate team in report delivery, and exposure to a range of ad-hoc projects.
WHY JOIN FIFTYFIVE5 PART OF ACCENTURE SONG
Our focus from the start has been to build an exceptional team, foster a culture that inspires and supports our people, and deliver outstanding work that unlocks opportunities, shapes strategy, builds capability, and drives meaningful growth for our clients.
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Work with the best: You will collaborate with some of the best consultants and practitioners in the industry. Our senior experts are hands-on across projects, accelerating your learning, sharpening your thinking and supporting your development.
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Diverse expertise at your fingertips: In addition to your day-to-day you will have the opportunities to work alongside specialists in cultural insights, trends and commercial forecasting, advanced analytics, CX, and performance measurement. As part of Accenture Song, you will also gain access to broader capabilities in brand strategy, creativity and customer experience delivery; bringing even more tools to solve our client’s commercial and societal challenges.
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Breadth and scale: Our work is diverse, giving you the opportunity to build skills rapidly across a broad range of project types, sectors and business need areas. Being part of Accenture Song also means you can access unparalleled platform, technology and tools, project management support, design and creative talent, data operations, and extensive secondary data sources, industry expertise and case studies.
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An inclusive and supportive culture: Fiftyfive5, part of Accenture Song is genuinely a great place to work. We embrace a non-hierarchical, diverse and inclusive culture. We prioritise wellbeing and provide a range of benefits to support our team both personally and professionally.
Training and development: We embed continuous learning across consulting skills, methodology, technology and leadership. We offer core consulting training via the Fiftyfive5 Way, tailored programs like Quant & Qual School, and TQ training including GenAI fluency. Our managers and leaders additionally have access to leadership coaching and business skills development.