About the City of Subiaco
The City of Subiaco is one of Perth’s most recognised and vibrant inner-city precincts.
In recent years Subiaco has seen significant change with residential growth, public realm improvements and a thriving hospitality, retail, and entertainment sector.
As the City continues to evolve destination marketing, events and place activation play an increasingly important role in supporting local businesses, strengthening community pride and encouraging people to experience everything Subiaco has to offer.
Our Economic Development and Place team works across destination marketing, business engagement, events, place activation and economic development to help shape the future of Subiaco.
About the Role
We're looking for a motivated and organised destination marketing professional to join our Economic Development and Place team as our Senior Destination Marketing and Events Officer.
Reporting to the Manager Economic Development and Place, you'll lead the delivery of the City's destination marketing and events program and work with a dedicated Destination Marketing and Events Officer to deliver campaigns, events and initiatives that support the See Subiaco brand.
This is a varied role where no two weeks are quite the same. You could be developing a destination marketing campaign, working with local businesses, coordinating a major event, managing digital content, preparing reports or exploring opportunities to enhance how we promote Subiaco.
The role offers genuine opportunity to contribute ideas, improve existing programs and help evolve the City's destination marketing and events portfolio while working within Council priorities, governance frameworks and legislative requirements.
The ideal candidate will be passionate about marketing and events, have superior communication and organisational skills and enjoy building relationships with a wide range of stakeholders.
We're looking for someone who brings initiative, enthusiasm and a willingness to contribute.
You may already have experience in destination marketing, tourism, communications, events or activation, or you may be looking for the opportunity to step into a broader role with greater responsibility.
We don't expect you to have done every aspect of this role before. If you have a strong foundation, a willingness to learn and the confidence to take ownership of projects, we'd encourage you to apply.
Your responsibilities will include:
- Lead the ongoing development and delivery of the City's See Subiaco destination marketing program.
- Deliver destination marketing campaigns that encourage visitation and strengthen Subiaco's profile as a leading destination.
- Coordinate the delivery of destination events, activations and partnerships that support economic development objectives.
- Build strong relationships with local businesses and stakeholders.
- Oversee digital marketing channels including website content, social media and destination communications.
- Supervise and support the Destination Marketing and Events Officer.
- Identify opportunities to improve programs, processes and customer experience through practical and considered innovation.
- Monitor campaign and event performance and use insights to continually improve future initiatives.
To be successful in this role, you will have:
- Tertiary qualification in a related field or equivalent experience.
- Experience delivering marketing campaigns, events o destination initiatives.
- Supervisory ability that includes people and budget management.
- Excellent written and verbal communication skills.
- Experience building productive relationships with business and stakeholders.
- Experience preparing reports, presentations and marketing material.
- Experience in development of business and government communication tools including report writing and document development.
- Confidence supervising projects and people.
- Superior interpersonal skills.
- Demonstrated problem solving skills.
- Ability to use corporate computer systems, content management systems and graphic design programs (preferred).
Salary Package
In line with the City of Subiaco Inside Staff Industrial Agreement 2025, this position is classified as a Level 7. The salary range is $114,959.52 to $123,193.98 per annum, exclusive of superannuation.
Working for the City of Subiaco
We are committed to equal opportunity employment and offer great benefits to help you achieve a positive work-life balance, including (but not limited to):
- Sustainable travel allowance/parking permit.
- Free membership to Lords Recreation centre.
- Superannuation co-contributions.
- 24/7 employee assistance programme.
- Learning and development opportunities.
- Novated lease and salary packaging options.
See what other benefits the city can offer you here: https://www.subiaco.wa.gov.au/your-council/who-we-are-en/working-here/benefits
To receive a full copy of the position description for this position and enquiries about this role, please email [email protected], referencing this position title
Application Process
To apply for this position, please click Apply or alternatively Apply with Seek to submit your application. You will be asked to upload a CV and a cover letter to support your application.
To be considered for the role, it is essential that you demonstrate in your application how you meet the essential criteria. You should ensure that the information you provide in your application is relevant to the job role and is a true and accurate reflection of your experience and skillset.
As an equal opportunity employer, we encourage applications from candidates of all backgrounds. We recognise that we are strengthened by diversity and are committed to providing a diverse and inclusive work environment in which everyone is included and treated fairly with respect. Applicants must have the right to work in Australia.
Closing date: Monday 03 August 2026. The City of Subiaco reserves the right to commence shortlisting and interviews earlier than the closing date. The City also reserves the right to close the vacancy early; therefore, if you are interested in this position, please submit an application as early as possible.
