Overview
We’re an Australian car wrecker business looking for a practical marketer who can help us build marketing from the ground up.
Right now, we have little to no active marketing in place. We want someone who can help generate more:
- inbound calls
- quote requests
- car removal enquiries
- wrecking bookings
- parts enquiries
This role suits someone who understands local service business marketing and knows how to turn search demand into real jobs booked.
What you’ll do
- Build a practical local marketing plan focused on leads
- Improve or set up our Google Business Profile
- Help us run or improve Google Ads
- Recommend suburb/location targeting
- Improve website or landing page conversion for quote requests and calls
- Track enquiries, calls, and booked jobs
- Identify the best channels for local lead generation
- Test offers, messaging, and call-to-action angles
- Help prioritise what to do first with limited time and budget
What we’re looking for
- Experience generating leads for local service businesses
- Strong understanding of Google Ads, Google Business Profile, local SEO, and landing pages
- Can explain strategy in plain English
- Focused on results, not vanity metrics
- Comfortable working with a business that is starting from scratch on marketing
- Able to move fast and recommend practical next steps
Nice to have
- Experience in automotive, towing, wrecking, recycling, or trade/service businesses
- Experience improving phone call conversion or quote form conversion
- Ability to review tracking and lead quality, not just click volume
To apply
Please include:
- Examples of local businesses you’ve helped generate leads for
- What channels you used
- What results improved (calls, quote requests, cost per lead, booked jobs)
- What you would look at first for a car wrecker business with no marketing in place
- Whether you are hands-on in execution or strategy only
Pay: Up to $8,000.00 per month
Work Location: Hybrid remote in Clayton South VIC 3169