Join a team of business professionals doing meaningful work in an organisation that’s ever evolving. Work with people who care and expand your career with opportunities only a diverse business can provide.
As our 1:1 Marketing Consultant – Leisure, you’ll play a critical role in shaping how RACV connects with members through highly personalised, data-driven communications. This role is suited to a true 1:1 marketing specialist, with deep expertise in email strategy, build and optimisation within Salesforce Marketing Cloud (SFMC).
You’ll own the end-to-end design, build and deployment of email-led 1:1 campaigns, including our weekly Leisure newsletters and targeted communications. Leveraging segmentation, dynamic content and automation capabilities within SFMC, you’ll deliver precision-targeted messaging that drives engagement, consideration of our expansive Leisure portfolio, and conversion.
With a strong test-and-learn mindset, you’ll continually optimise audience segmentation, personalisation logic and email performance, ensuring the right message reaches the right member at the right moment.
Come along for a new journey
You’ll be instrumental in delivering best-in-class 1:1 communications, with a strong focus on email excellence within SFMC. Here’s a glimpse of what you’ll be doing:
Own end-to-end email delivery, from briefing and segmentation through to build, QA, deployment and performance analysis
As a seasoned 1:1 marketer and SFMC email specialist, you’ll thrive in a collaborative, fast-paced environment and be passionate about delivering best-in-class communication experiences.
Proven, hands-on expertise in Salesforce Marketing Cloud, with a strong focus on email, SMS and push notification build, and campaign deployment
Demonstrated experience as an email marketing specialist, including HTML email development, personalisation, dynamic content and testing
There’s so much on offer when you join RACV
At RACV, we believe that maintaining a diverse and inclusive workplace is an important element in our continued success. We want our people to feel welcome, supported and appreciated for who they are and what they bring to our business. If you require any reasonable adjustments to the recruitment process and/or the role, please let our Talent Acquisition Team know.
