FRP Sales Engineer – Australia
Sydney, NSW (Preferred) | Full-Time
Join the company shaping the future of FRP in Australia
Beyond Materials is Australia's leading specialist in Fiber Reinforced Polymer (FRP) reinforcement solutions for infrastructure and construction. We are committed to delivering innovative, high-performance products that help build stronger, more durable, and more sustainable infrastructure.
We're looking for an entrepreneurial FRP Sales Engineer to play a key role in expanding our presence across Australia. If you're passionate about technical sales, enjoy developing markets from the ground up, and thrive on building strong customer relationships, this is an exciting opportunity to make a real impact.
About the Role
This is a unique opportunity to lead the growth of Beyond Materials' FRP project sales business across Australia.
This is a hands-on commercial role with a strong entrepreneurial mandate, ideal for someone who enjoys creating new opportunities rather than simply managing existing accounts. You'll be responsible for developing a robust project pipeline, securing early product specifications, driving sales growth, and laying the commercial foundations for the continued expansion of our FRP business.
Success in this role requires a proven track record in technical sales of FRP products, reinforcement systems, or related construction solutions, together with strong presales and specification experience. You will engage with consultants, engineers, contractors, and asset owners early in the project lifecycle to influence specifications and position our solutions for success in a consultant-led, compliance-driven market.
Reporting directly to the Managing Director, you will enjoy a high degree of autonomy while working within a collaborative and technically driven organization. The position is preferably based in Sydney, NSW and requires regular travel across the country.
What You'll Be Doing
1. Project Identification and Opportunity Management
- Project Pipeline Development: Independently identify, qualify, and develop project opportunities across Australia with strong potential for Beyond Materials – Black Bar FRP product portfolio. Build and maintain a robust, forward-looking project pipeline with clear prioritization by project stage, and strategic value.
- Early-Stage Engagement & Specification Influence: Proactively engage consultants, designers, and engineers at concept, feasibility, and early design stages to influence specifications and technical solutions in favor of Beyond Materials – Black Bar ‘s FRP products.
- Forecasting and Budget Input: Provide disciplined sales forecasts and pipeline visibility to support budgeting, inventory planning, and regional resource allocation, aligned with the targeted ~25% year-on-year growth trajectory.
2. Client Engagement and Technical Solution Selling
- Upstream Technical Engagement: Lead high-level technical discussions with structural engineers, consultants, and design teams, positioning Beyond Materials – Black Bar’s FRP products as a technically credible, compliant, and value-adding solution.
- Presentations & Proposals: Deliver tailored technical and commercial presentations to consultants, Tier-1 and Tier-2 contractors, precasters, and distributors, aligned with Australian standards, codes, and project requirements.
- Solution Development: Translate project and client needs into fit-for-purpose Beyond Materials – Black Bar ‘s FRP product solutions, clearly articulating technical advantages, constructability benefits, risk mitigation, and lifecycle value.
- Feedback Loop to Management: Capture structured market feedback to inform product positioning, certification needs, and future product development relevant to the Australian FRP market.
3. Sales Strategy and Execution
- Market Entry & Growth Strategy: Define and execute the Australian FRP sales strategy, balancing direct project sales with partner-led execution.
- Pricing & Commercial Governance: Prepare and manage project pricing strategies in line with Beyond Materials – Black Bar’s margin expectations, risk profile, and long-term market positioning. Make informed recommendations on bid/no-bid decisions and commercial terms.
- Target Ownership: Own FRP sales targets for Australia and take full accountability for delivery, quality of revenues, and sustainable margin performance.
4. Distribution Partner Management & Market Development
- Existing Partner Management: Actively manage and develop relationships with current Australian distribution partners for FRP products, ensuring alignment with technical standards, compliance requirements, and brand positioning.
- Partner Enablement: Support partners through technical training, joint project pursuit, specification support, and structured opportunity tracking to drive mutual growth.
- Partner Network Expansion: Identify, evaluate, and propose additional distribution partners to expand FRP market coverage and capability, ensuring new partners align with technical, compliance, and long-term strategic requirements.
- Channel Strategy: Assess partner performance objectively and recommend adjustments, additions, or changes to the distribution model as the market matures.
- CRM & Reporting Discipline: Maintain accurate CRM records covering project status, specification progress, partner activities, and risks. Provide concise, structured reporting on pipeline health, key wins/losses, and market trends.
5. Business Development, Brand Building & Leadership Foundation
- Industry Presence: Represent Beyond Materials – Black Bar in Australia at FRP technical seminars, industry forums, standards committees, exhibitions, and client events to strengthen brand credibility and technical leadership.
- Stakeholder Network Development: Build long-term relationships with key consultants, contractors, asset owners, and industry influencers critical to sustainable FRP market penetration.
About You
You'll likely bring:
- Bachelor's degree in Civil Engineering (or similar).
- Strong experience in technical sales or business development within construction.
- Proven knowledge of FRP, reinforcement systems, concrete reinforcement, or related construction products.
- Existing relationships with consultants, contractors and infrastructure stakeholders in Australia.
- Experience influencing specifications during early project design.
- Strong commercial acumen and negotiation skills.
- Ability to work independently in a fast-paced, entrepreneurial environment.
- Willingness to travel extensively across Australia.
Why Join Beyond Materials?
- Be part of one of Australia's most respected FRP businesses.
- Opportunity to shape a growing market rather than inherit an existing territory.
- High level of autonomy and direct exposure to senior leadership.
- Work on major infrastructure and landmark construction projects.
- Join an innovative business helping drive more sustainable construction solutions.
Apply Now
If you're an experienced technical sales professional looking for the opportunity to build something meaningful in one of the fastest-growing construction technologies, we'd love to hear from you.
Apply today and help shape the future of FRP construction in Australia.
Pay: $120,000.00 – $175,000.00 per year
Work Location: Hybrid remote in Sydney NSW
