- 2 days WFH Flexibility
- Founder led business taking on international expansion
- Empowered to own your role end to end
Own the entire content function at a fast-growing consumer app - from creator programs and organic social to paid media and brand partnerships. This is a rare chance to build something from scratch alongside founders who move fast and back their people. Our client has established itself as the market leader domestically and is now expanding into the US. The team is small, ambitious, and genuinely collaborative - you'll have real input and fast decisions, not layers of approval.
As Content Lead, you'll take full ownership of organic and paid content across TikTok, Instagram and Snapchat. You'll build and run two creator programs, manage day-to-day social, supply content for performance campaigns, and lead brand partnership activations - all while producing some content yourself.
Key responsibilities:
- Recruit, onboard and manage ambassador (CPA/affiliate) and UGC creator programs across AU and US markets
- Brief creators for both organic and paid use, and negotiate usage rights and fees
- Manage daily posting, scheduling and community engagement across TikTok, Instagram and Snapchat
- Produce your own content for organic channels - posts, stories, reactive content
- Source and supply creator content for paid campaigns across Meta, TikTok and Snapchat
- Lead content for brand partnership activations from brief to delivery
- Write EDMs and produce in-house content for product launches and founder-led posts
- Own the overall content strategy and report on performance
What you'll bring:
- Hands-on experience building or managing a creator, ambassador or influencer program
- A track record of sourcing and negotiating with creators at volume
- Ability to produce your own content - comfortable being on camera if and when needed
- Strong understanding of paid social creative across Meta, TikTok and Snapchat
- Experience writing EDMs and communicating product stories via email
- Proficiency in Canva, CapCut, InShot or similar tools
- Highly organised, self-directed, and comfortable with autonomy in a small team
On offer:
- Build from zero both creator programs are yours to design and run.
- Direct founder access - work alongside the people making decisions, not layers of management.
- Hybrid flexibility - 2 days WFH with the trust to manage your own time and output
- Global scope from day one - you'll be building across AU and US markets simultaneously, with genuine international expansion underway
- A product people actually use - the app is already the market leader domestically. You're scaling something proven, not pitching something unproven
- Room to grow - as the business expands, so does the role. This is a ground-floor opportunity at a business on the move.
To apply, submit your resume and portfolio via the link below.
