Company Description
Burson are Australia’s preferred Trade Supplier of Parts, Tools, Accessories & Workshop Equipment
Australian Owned & Operated, we have over 220 stores nationwide, over 850 delivery vehicles and availability of over 500,000 parts. With first class knowledge and service, we are your local mechanical parts supplier.
You may not have heard of Bapcor, but you will know our brands.
Our businesses – including Burson, Autobarn, Midas, Truckline, BNT and JAS – are inside cars, on four-wheel drives and all over trucks.
We are an ASX listed company whose business spans the end-to-end aftermarket supply chain covering trade, retail, networks and service.
In joining our team, you’ll be welcomed into a supportive business with more than 900 locations and 5,000 team members across Australia, New Zealand and Thailand.
We are committed to creating a safe, inclusive environment where our people can thrive and do their best work.
We’re also passionate about our delivering for our customers, and living our values of:
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We do the right thing
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We are in it together
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We give a damn
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We get it done
Job Description
Lead, develop and inspire a team of Sales Representatives while driving sales growth across Western Australia. This hands-on leadership role combines coaching, customer relationship management and strategic sales execution, with responsibility for key accounts, high-potential multi-site customers and new business development. Working closely with Sales, Operations and senior leadership, you'll execute growth strategies, build strong customer partnerships and deliver outstanding commercial results.
Reporting to the National Sales Manager, you'll also support talent development, performance management and territory success through field coaching, customer engagement and team leadership.
Key Responsibilities:
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Lead, coach and develop a high-performing team of Sales Representatives across Western Australia.
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Drive territory sales growth through the execution of sales strategies, promotional programs and customer engagement initiatives.
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Grow revenue across independent customers, key accounts and high-potential multi-site accounts.
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Identify, secure and develop new business opportunities to expand market share.
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Build a high-performance culture through coaching, accountability, performance reporting and team engagement.
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Partner with Key Accounts, Sales and Operations teams to deliver strong customer and commercial outcomes.
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Align Support Office strategy with effective field execution and customer-focused solutions.
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Use sales data, customer insights and market trends to identify growth opportunities and improve performance.
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Monitor competitor activity and provide market intelligence and recommendations to senior leadership.
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Optimise territory planning, call cycles and customer coverage to maximise sales effectiveness.
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Represent the business at trade shows, customer events and key commercial initiatives
Qualifications
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Demonstrated success in a sales leadership or business development environment
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Experience leading, coaching and influencing high-performing sales teams, including remote teams
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Strong account management experience with a track record of growing customer relationships and delivering results
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Experience within the automotive aftermarket, auto parts or aftersales industry highly regarded
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Tertiary qualifications in Sales, Marketing or a related discipline (desirable, not essential)
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Strong presentation, communication and stakeholder management skills
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Intermediate Microsoft Office skills, including Excel, PowerPoint and Outlook
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Courageous decision-maker who can influence and lead with confidence
Additional Information
Why join Bapcor?
At Bapcor, we focus on what matters most for our customers, team members and the communities we serve. We go the extra mile to get the job done and always live our values.
In joining our team, you can access:
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Diverse career opportunities within the Bapcor Group
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Discounts across Bapcor products and services, including our Retail and Trade brands
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Industry leading policies to support your work/ life balance (gender neutral parental leave, purchase leave, volunteer leave etc…)
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Paid birthday leave
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Wellbeing support
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Novated leasing and more
We pride ourselves on our inclusive work environment, and encourage applications from people of all ages, cultures, gender identity, abilities and backgrounds, providing a recruitment experience that’s fair, free from bias and accessible. If you need to inquire about reasonable accommodation for the application process, please email [email protected]
While we understand that recruitment agencies would love to offer their support, we kindly request all agencies to refrain from contacting us regarding this job posting. All applications should be submitted directly by candidates
