At IAG, were ready for you. We're the largest general insurance group in Australia and New Zealand. Our family of brands turns the IAG purpose of making your world a safer place into action by helping everyday Aussies and New Zealanders, supporting their ambitions and making insurance accessible.
Shape how our brands show up in the moments that matter across social and digital channels. As the Social& Digital Marketing Specialist for CGU and WFI, youll bring campaigns to life through engaging content and smart channel execution, helping connect with brokers, partners and small business audiences. Working in a lean and evolving environment, youll balance creativity with performance, testing, learning and improving as you go. This role is about doing as much as thinking, building stronger digital capability while helping move the function toward a more connected, data-led future.
This is a permanent full-time role based in Gadigal Country (Darling Park 2, Sydney), Meanjin (Brisbane) or Naarm (Melbourne).
What You'll Do
- Deliver social and digital elements of integrated campaigns, translating messaging into channel specific content that drives engagement, reach and conversion across key audiences
- Plan and manage a coordinated content calendar, sequencing activity across platforms to ensure consistent, timely and impactful delivery aligned to campaign priorities
- Create and manage engaging social and digital content, ensuring it is on brand, audience focused and tailored to each platforms format and tone
- Monitor performance across channels, using data and insights to optimise campaigns and continuously improve engagement, reach and conversion outcomes
- Amplify broader marketing campaigns via paid media across digital and social channels, aligning activity to maximise visibility and reinforce key messages
- Support improvements to digital journeys, including landing pages and content, to enhance user experience and drive better outcomes
- Manage day-to-day social publishing and community engagement, responding thoughtfully and maintaining a consistent brand voice
What You'll Bring
- Hands-on experience across social and digital channels, including paid media with a focus on execution and optimisation
- Ability to create engaging content across formats such as copy, video or simple visuals
- Confidence using data and analytics to guide decisions and improve performance outcomes
- Strong understanding of social platforms, trends and how audiences engage with content
- Ability to manage multiple priorities while staying organised and detail-focused
- Collaborative mindset with the ability to work across teams and with external partners
- Curiosity to keep learning, testing new ideas and adapting to evolving digital landscapes
What We Offer
- Boosted superannuation with 13% as standard.
- 20 days annual leave + 5 days MyLeave (extra leave for whats important to you).
- Work from home and many more flexibility options with myFlex.
- Up to 50% off personal insurance, including home and motor insurance.
- Partner discounts on private health insurance, tech& appliances, and many more.
- Industry-leading 20 weeks paid parental leave.
- Access to LinkedIn Learning, the award-winning IAG Academy, study assistance and secondment opportunities.
- employment type eligibility criteria apply
Applications close: Saturday 20 June 2026 11:59PM AEST
Adjustments and Support
If you require any support or adjustments to participate equitably in our recruitment process, we encourage you to reach out to
[email protected] for a confidential conversation.
More About Us
As part of IAG you'll enjoy a world of career opportunities, a purpose-led place focused on creating connection and belonging, and where you can create meaningful impact every day and grow your career beyond the expected. Thats not just words. Its our people promise. We're ready for you with unexpected opportunities for your career, your work-life and your ability to make a difference. We celebrate all viewpoints shaped by life experiences and culture, and are guided by the knowledge and voice of Aboriginal and Torres Strait Islander peoples, businesses, and communities. We collaborate on Indigenous-led solutions that enable growth and create meaningful change for our customers and employees.
