Seafolly is seeking a passionate and motivated Area Manager to join our Queensland team. This will be a full-time role overseeing multiple Seafolly Stores in the QLD South region. The Area Manager will be a brand ambassador representing SEAFOLLY to the highest standard. This person will be committed to leading and motivating their region and team to success in every area of the business.
The position is a Monday - Friday role. We offer a competitive salary package, including a travel allowance.
About Seafolly:
Born on the sun-soaked beaches of Sydney in 1975, Seafolly has been making waves in swimwear ever since. Our mission? To give women around the world that unbeatable feeling of confidence through innovative designs that put fit first.
We live and breathe the Australian beach lifestyle, using it's iconic energy to inspire all that we do. From bold prints to timeless silhouettes, our collections are designed to empower women to embrace the beach with confidence and style.
Your Responsibilities:
Lead, coach, and develop high‑performing retail teams who consistently reflect brand values and deliver exceptional customer service
Lead by example on the sales floor, ensuring excellence in service standards, product knowledge, fit expertise, and sales execution
Drive sales performance through strong commercial acumen, KPI ownership, data analysis, effective rostering, and cost control
Foster a motivated, accountable, and customer‑focused sales culture that delivers results and builds long‑term customer loyalty
Ensure high standards of visual merchandising, housekeeping, and flagship store execution, coaching teams to continually build VM capability
Manage end‑to‑end store operations, including stock management, payroll, audits, security, omni‑channel execution, and compliance
Build a strong team culture through recruitment, succession planning, development conversations, feedback, and ongoing training
Act as a key communication link between stores and Head Office, sharing insights, supporting remote locations, and driving continuous improvement
You will have:
Experience in a Area Manager or Cluster Manager role
Exceptional people‑first leadership, leading by example across all areas of the business
Ability to coach, inspire, and drive high‑performing teams
Passionate about building an elite, customer‑centric and brand‑led team
Proactive, positive, and thrives on being on the shop floor with customers
Strong communication, interpersonal, and inclusive leadership skills
Highly organised with the ability to manage multiple priorities effectively
Strategic, commercial thinker with sound operational and administrative capability
Agile, adaptable, and motivated to continuously learn and upskill
We offer:
Competitive Salary and travel allowance
Generous employee discounts on Seafolly, JETS & Tigerlily products
An attractive bonus incentive program
Paid parental leave
Birthday Leave. Treat yourself and enjoy a paid day off for your birthday!
Access to our Employee Assistance Program for you and your family with the Sonder Platform.
Great work culture in a passionate team environment
Training, development and career progression
The opportunity to be an ambassador for Australia's most loved swimwear brand
Refer a friend. Enjoy a referral reward for successfully placing a referral
