- Newly created opportunity to shape & deliver the end to end CRM strategy
- Central Sydney Office with Fully Stocked Kitchen, with flexi-hours to suit you
- 6 Month Contract role - perfectly suited for Working Holiday Visa applicants
Joining one of the biggest Fashion Retailers in Australia and the #1 brand in their category, in a newly created role, to own, shape & execute the CRM and Loyalty strategy for both local and international audiences, in this 6 month contract role.
The Role:
Reporting directly to the GM of Digital, this role will support in the end to end delivery of the CRM & Loyalty roadmap, working alongside a stellar eCommerce & Digital team, in a true partnership.
This role will be key in shaping and executing customer lifecycle strategies, driving engagement and living and breathing data and insights, to drive decision making and deliver a seamless customer experience.
Key Responsibilities & Experience:
- Solid experience with delivering high-performing, impactful CRM strategies across multiple channels, within the Retail, Fashion or eCommerce sectors
- Solid, indepth technical knowledge of SFMC, Klaviyo, Emarsys or similar platforms
- Prior experience with managing or even better, launching Loyalty Programs into market
- A strong track record in delivering growth across all key metrics and delivering campaigns Email, SMS, Push, Social, and Web channels
- Strong experience with in-depth customer segmentation work, targeting, and persona frameworks
- The ability to analyse, interpret & present customer behaviour and translate insights into lifecycle marketing initiatives
- Implement test-and-learn approaches including A/B and multivariate testing
Benefits
- 6 month contract role - perfect opportunity for Working Holiday Visa applicants, or to anyone open to exploring a short term contract with a major Fashion Retailer
- Joining a global Fashion brand, with a cult following, with hugely loyal audiences across ANZ, North America, UK & wider EU markets
- Stunning central Sydney office location and flexi-hours to suit your own schedule
- Fully stocked kitchen, plus catered lunch events + up to 70% product discounts
- Learning & progression opportunities, partnering with Creative, eCommerce & Digital Marketing teams, for full-funnel exposure
- Join a team that's headed up by some of the most impressive Digital leaders in the industry
- A high-energy, tight-knit team culture, that's scored record breaking engagement levels this year
Excited? You should be!
If this sounds like you, apply today or email your resume straight to [email protected]