We are Woolworths Group
We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ It’s that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.
If you’re excited to turn today’s blue sky thinking into a better tomorrow for future generations, you’ll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.
What you’ll do:
Joining the Greenhouse Collective, you will be responsible for delivering top-tier copywriting that sets a benchmark for quality.
Operating within the Brand and Marketing team, this position is integrated into the Copywriting Chapter. Our Chapter is dedicated to defining and overseeing high-performance content that enhances key customer interactions across earned, owned, and paid channels.
You’ll be responsible to:
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Craft compelling, persuasive, and lucid messaging for the Woolworths Group Brand & Marketing Platform that aligns with broader brand strategies.
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Partner with Greenhouse Collective and Brand and Marketing colleagues to execute extensive, intricate marketing campaigns.
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Champion the production of elite creative work across diverse channels, including social media, TV, radio, EDM, print, catalogues, and in-store displays.
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Oversee several concurrent projects, maintaining rigorous quality standards while hitting all deadlines and performance targets.
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Apply a deep technical knowledge of performance and retail marketing to every project.
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Engage with designers and marketing service teams to ensure all creative outputs are of superior quality.
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Produce copy that adheres strictly to Group Brand guidelines and embodies our distinct brand voice.
What you’ll bring
You possess a background in copywriting, gained within either an agency or an in-house studio environment.
Essential Qualifications and Capabilities
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Hold a relevant degree in Communications, Journalism, English, or Advertising, or possess equivalent professional experience.
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Exhibit strong conceptual, editing, and research skills, with the ability to synthesize data into strategic marketing messages.
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Work effectively within multifaceted teams, managing stakeholders with top-tier communication and providing creative guidance.
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Confidently present and pitch creative concepts and ideas to internal and external partners.
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Maintain high accuracy in fast-paced, high-pressure environments while demonstrating a proactive, positive, and excellence-driven approach.
What you’ll experience
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A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network.
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Access to Sonder. Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families.
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A progressive and competitive leave policy that gives you more space for what matters to you.
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Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.
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Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary. Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc.
Everyone belongs at Woolworths Group
Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.
We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.
See how we’re creating better experiences together, for a better tomorrow
