Full-time | Hybrid role | Brisbane
Join the Canstar Group and make a real difference every day!
We are seeking a hands-on, solution-focused Martech Manager to develop and elevate the data and technology capabilities that power Canstar’s customer marketing, personalisation, and lifecycle communications.
Reporting directly to the Chief Data Officer, this pivotal role sits at the intersection of Marketing, Data, and Technology. You will translate customer and business strategy into high-performing CRM, marketing automation, and customer data solutions, while actively contributing to the ongoing evolution of Canstar’s Single Customer View.
If you thrive on building, configuring, and continually improving marketing tech stack capabilities, taking innovative ideas from concept all the way through to implementation, this is the perfect opportunity to make a tangible commercial and customer impact.
CRM & Marketing Technology
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Develop and enhance CRM and marketing technology capabilities that support customer acquisition, engagement and retention.
- Configure, implement and continuously improve CRM platforms and personalisation capabilities.
- Design and implement reusable customer journeys, decisioning and automation that enable Marketing to execute more effectively.
- Identify and implement opportunities to simplify marketing processes through smarter integration and use of technology.
- Own the CRM and marketing technology roadmap day to day, partnering with Architecture and Engineering to evolve the platform capability over time.
Customer Data & Personalization
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Partner with Marketing to understand customer engagement opportunities and translate them into technology and data requirements.
- Partner with Data Engineering and Architecture to develop customer data capabilities that support segmentation, personalisation and lifecycle marketing, including ongoing contribution to Canstar's Single Customer View.
- Validate that customer information within CRM and marketing platforms is accurate, accessible and fit for purpose.
Delivery & Continuous Improvement
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Prototype, implement and refine new CRM, marketing technology and AI capabilities, taking ideas from concept through to production.
- Evaluate emerging technologies and AI capabilities, identifying practical opportunities to improve customer experience and team productivity.
- Measure the effectiveness of customer journeys and automation, using insight to continually improve capability.
- Partner with Marketing to test, learn and iterate, delivering measurable customer and commercial outcomes.
- Experience: 5+ years in marketing operations, CRM lifecycle management, or marketing tech stack administration.
- Education: Bachelor’s or Master’s degree in Marketing, Information Systems, Computer Science, Engineering (or equivalent practical experience).
- Technical Setup: Hands-on experience implementing and configuring modern CRM or marketing automation platforms (e.g., Zoho CRM, MoEngage, Braze, or equivalent).
- Data Integration: Proven experience integrating CRM tools with APIs, cloud data environments, customer data models, and web analytics/tag management (Google Analytics, GTM).
- Collaboration: Strong stakeholder management skills with a proven track record of working seamlessly alongside marketers, software engineers, and architects.
- Experience with Customer Data Platforms (CDPs), identity, or audience management tools (e.g., Segment).
- Familiarity with Google Cloud Platform (GCP) and BigQuery.
- Experience with Amazon Connect or modern contact center platforms.
- Exposure to A/B testing, multivariate testing, and conversion rate optimization (CRO).
- Hands-on experience with AI-enabled marketing tools and working within privacy-sensitive/regulated environments.
- Hybrid work model (office + work-from-home flexibility).
- Leadership trajectory: Opportunity to build and mentor a small specialist team as the capability evolves.
- Play a part in helping Australians make more confident financial decisions.
- Culture: Be part of a supportive, high-performing team with a strong focus on growth, innovation, and learning.
- Fully stocked kitchen for in-office breakfasts & lunches, monthly catered lunches, and birthday morning teas.
- ClassPass benefits and wellness perks.
Apply now and join Canstar Group as we continue to help Australians compare better.
Recruitment Agencies: We politely ask that you refrain from contacting our People & Culture team or hiring managers directly. Canstar does not accept any unsolicited referrals from recruitment or job placement agencies.
Canstar has a diverse mix of roles available across the business. Check out our current opportunities!
