PERSONAL BRAND CREATIVE DIRECTOR
Robbie Mattei | St Leonards, Sydney | Casual to start.
Clear path to part time, then full time, based on what you produce.
Want to master the skills that most people will not touch for another 10 years?
I am Robbie Mattei. I build companies, and I build my brand in public. I am hiring ONE person to help me grow it. Not someday. Starting now.
This is not a coffee run internship. You will create. You will ship. You will learn to run AI like a weapon.
THE ROLE
You are the Creative Director for the Robbie Mattei brand.
Picture the engine room of a ship. I steer. You make it move.
You take raw moments, a quick clip, a thought, a whiteboard sketch, and turn them into content that grows a real audience.
WHAT YOU WILL DO
- Search, prepare and create the content scripts, hooks and literally, TELL ME WHAT TO SAY & DO
- Film and edit long & short form video. Reels, shorts, lives
- Write captions and hooks that stop the scroll
- Build a content engine that runs every week like clockwork
- Post, track the numbers, then tweak what is not working
- Work shoulder to shoulder with me to test new ideas fast
WHAT YOU WILL LEARN (this is the gold)
You will learn to command multiple AGENTIC AI tools. Not simple chatbots. AI agents that do the heavy lifting while you direct them.
- AI that writes, plans, and edits with you.
- AI agents that run full tasks on their own, start to finish.
- The modern stack. Gamma, Manus, Notion, and creative AI for image, video, and copy.
You need ZERO experience with any of this. I will teach you everything. That is the deal.
In 10 years, this skill set will be worth a fortune. You get the head start today.
WHO YOU ARE
- Entry level. No experience needed. Students and recent school leavers welcome.
- AI native. You think in tools, not in years on a resume.
- Hungry. You want to build something real, not just clock in.
- Coachable. You take direction and run hard with it.
- Fast. You move now, not next week.
Need your hand held all day? This is not your role.
YOUR FIRST 90 DAYS
One clear target. Grow the brand by at least 1 new follower every day.
That is the floor, not the ceiling. Hit it, and the door to part time and full time opens.
PAY AND GROWTH
Casual to start.
Perform, and the role grows to part time, then full time. Your output writes your paycheck.
HOW TO APPLY (read this part closely)
Do not send a dull resume. Prove you can do the job.
Text TWO things to 0459 389 522:
- A short video of yourself. Talk to the camera. Show me your energy.
- One piece of content you built using AI. Any format.
No video and no content means no interview. Simple.
THE 3 STEP INTERVIEW
- FIRST INTERVIEW. A fitness test, plus the full picture of the day to day role and your long term career path here. I am living Fitness. You show me how hungry & passionate you are about this as well.
- SECOND INTERVIEW. A 30 minute live AI build. You film a video for my brand and edit it into a reel right in front of me.
- THIRD INTERVIEW. A one to one questionnaire, then the final decision.
Most people will read this and scroll on. The right person already knows this seat is theirs.
Show me.
Pay: $25.00 – $35.00 per hour
Benefits:
- Employee discount
- Employee mentoring program
- Gym membership
- Professional development assistance
- Relocation assistance
- Work from home
Ability to commute/relocate:
- St Leonards NSW: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- How many languages can you speak? If more than one, please tell me which
Work Location: Hybrid remote in St Leonards NSW