Customer Marketing Manager

Vinarchy
Sydney NSW

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Job Details

Benefits

Health insurance
Parental leave
Employee assistance program
Employee discount
Insurance services

Qualifications

Sales
POS
Communication skills
Marketing

Full Job Description

Date: 8 May 2026

Location: AU Sydney, NSW, Australia

Job Function: Sales and Marketing

Employment Type:

About Us

Vinarchy. Redefining wine.

Vinarchy brings together two global wine leaders to build a new kind of wine company - modern, ambitious and category‑shaping.

With operations across Australia, New Zealand, Europe, Africa and the Americas, we manage the full journey from grape to glass. Our portfolio includes iconic brands like Jacob’s Creek, Hardys and Campo Viejo, alongside a strong pipeline of growth and premium wines.

The Opportunity

An opportunity exists for an established Shopper Marketing Manager / Customer Marketing Manager to join the Customer Marketing team sitting at the intersection of Brand, Sales and Category.

You’ll take global brand strategy and turn it into compelling, insight-led shopper activation - driving visibility, conversion and growth across key ANZ customers and channels.

This is an ideal step-up or sideways move for a Brand Manager or rising commercial marketer who wants closer exposure to customers, sharper commercial ownership, and end‑to‑end activation.

Your Responsibilities

Translating brand and category strategy into shopper-first activation plans
Delivering in-store and omnichannel campaigns that drive conversion and visibility
Partnering closely with Sales teams to support customer pitches, joint business plans and reviews
Managing agency partners to develop POS, campaigns and tailored executions
Managing and optimising A&P investment, tracking ROI and performance
Bringing shopper, customer and channel insights into planning and decision-making
Collaborating across Brand, Category/Insights and Commercial teams to ensure aligned execution

About You

You’re a commercially-minded marketer who thrives in a fast-paced, cross-functional environment.

You'll be able to demonstrate:

3+ years experience in shopper, trade, customer marketing or brand roles (FMCG or alcohol)
Strong understanding of retail, shoppers and channel dynamics
Proven ability to deliver activation that drives sales outcomes
Confident working with Sales teams and external customers
Experience managing agencies and campaign execution
Solid commercial acumen, including budget management and ROI focus
Proactive, collaborative and comfortable navigating ambiguity

Behaviours

Ability to operate effectively in a changing environment
Strong collaboration and communication skills
Detail‑focused, proactive and eager to learn
Alignment to Vinarchy values and ways of working

Why Join Us?

Own visible, high-impact activation across major brands and customers
Work closely with Sales, Brand and Category leaders
Build broad commercial capability beyond traditional brand marketing
Competitive benefits including wine allowance, parental leave and product access
A collaborative, ambitious culture shaping the future of wine

You will also have access to:

Annual staff wine allowance and access to unique wine specials
Paid Parental Leave
Go Beyond Day - make a difference in your local community
Access to an extensive online learning library
Private Health Insurance Discounts & Annual Flu Vaccination Program
Employee Assistance Program & exclusive employee discounts at national retailers

Our Company Values

Grow Together
Integrity In Every Drop
Own Your Impact
Simplify To Amplify

Ready to apply?

If you're ready to step into a true shopper and commercial role with real impact - we’d love to hear from you, submit your application today!

At Vinarchy, we are dedicated to building a diverse, dynamic and inclusive culture and are proud to be an equal opportunity employer.

Prospective candidates will be required to provide proof of legal work rights and may be required to undertake relevant, role-appropriate pre‑employment screening.

If you require any reasonable adjustments to participate in the recruitment process at any stage, please let us know. #LI-DNI

Apply Now

About Us

The Opportunity

Your Responsibilities

About You

Why Join Us?

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