Opportunities like this are rare. Lead the performance marketing engine behind one of Australia’s largest automotive groups. Own strategy, media investment, and lead generation across a multi-dealership network — with a direct impact on sales performance and growth.
Peter Warren Automotive is one of Australia's most established and respected ASX-listed dealership groups, with a proud legacy of delivering exceptional customer experiences across a diverse portfolio of leading automotive brands. With the upcoming acquisition of the Wakeling Automotive Group, we're focused on growth, innovation, and digital performance - and this role is central to shaping that vision.
It's a rare chance to redefine and lead the marketing strategy at scale, across our multiple NSW dealerships and world-class global brands.
About the Role
We're looking for a highly experienced marketing professional to lead our NSW group marketing operations as Group Marketing Manager NSW. Based at our Warwick Farm head office, you'll lead the NSW marketing team and the execution of all marketing initiatives, working closely with Senior Management, Dealer Principals and OEMs. This is a hands-on role for someone who thrives in a fast-paced environment and is focused on driving leads, conversion, and long-term customer value.
What you'll do:
- Lead, develop and inspire a high-performing marketing team
- Define and manage the marketing strategy and planning across over 30 x NSW dealerships
- Own lead generation performance and cost efficiency across all digital channels
- Improve lead quality, conversion rates, and cost per sale
- Establish clear reporting frameworks, linking spend to sales outcomes
- Leverage AI tools to drive efficiency, reporting and performance
- Build strong relationships with internal stakeholders, OEMs, and agencies
About You
You're a senior marketing leader that thrives on turning data into measurable results.
You also bring:
- Proven senior marketing experience (10+ years) including leading a team
- Proven experience managing significant paid media budgets ($1m+)
- Strong background in performance marketing with demonstrated ability to improve lead-to-sale conversion and ROI
- Experience in multi-location / dealership / retail environments highly regarded
- Comfortable influencing senior stakeholders
- Relevant qualifications in Marketing or Business
Why this role and Peter Warren Automotive?
A rare chance to redefine and lead marketing strategy at scale with a direct impact on sales performance. We invest in our people and give them the platform to build long, successful careers.
Key benefits include:
- Excellent package including company car
- Staff discounts across a range of leading automotive brands plus many more exclusive discounts
- Ongoing learning and development, including manufacturer training pathways
- Paid Parental Leave and Employee Assistance Program (EAP)
- Direct access to a collaborative leadership team and OEM partners
If this sounds like you, apply today - opportunities like this don't last.
Peter Warren Automotive Holdings spans Southwest Sydney, Sydney's North Shore, Regional and Northern NSW, Southeast Queensland and Victoria. With 2,000+ employees, we represent some of the world's finest vehicle brands and offer a complete range of services across every aspect of vehicle ownership.
Our people are our greatest asset and we're looking for passionate talent to join our growing team.
