User ops
Creator Growth Strategist, ANZ - TikTok LIVE
Location
:
Sydney
Employment Type
:
Regular
Job Code
:
A214813
Responsibilities
About the Role:
As a LIVE Creator Growth Strategist for the ANZ market, you will play a key role in growing one of the most dynamic areas of the TikTok ecosystem. You will partner closely with creators to unlock growth opportunities, improve performance, and help build a healthy, vibrant LIVE creator ecosystem. This role combines strategic thinking, creator relationship management, business analysis, and cross-functional execution.
Responsibilities:
- Own the end-to-end management of a defined creator segment or tier, driving performance outcomes and developing scalable workflows and operating methodologies.
- Analyze the creator ecosystem to identify trends, growth opportunities, and operational gaps, and translate insights into actionable strategies and execution plans.
- Own and monitor key success metrics, including revenue growth, creator retention, content quality, and creator tier progression.
- Build strong, trust-based relationships with creators and maintain ongoing communication to understand their needs, challenges, and growth opportunities.
- Help creators improve performance by driving adoption of internal tools, monetization products, and operational best practices through both one-to-one and scaled approaches.
- Partner closely with internal and external stakeholders to integrate resources and execute creator growth initiatives effectively.
- Collaborate with campaign, agency, and partner teams to improve operational efficiency, drive creator participation in major campaigns, and scale business impact.
- Maintain a strong understanding of the broader creator ecosystem, proactively identify risks, and support ecosystem governance and health initiatives through cross-functional collaboration.
Qualifications
Minimum Qualification(s):
- Bachelor’s degree or above.
- 3+ years of professional experience in strategy, operations, account management, business development, creator management, or related fields.
- Strong sense of ownership with the ability to work independently and proactively drive initiatives from insight to execution.
- Solid analytical skills, with the ability to use data to evaluate outcomes, identify trends, and generate actionable recommendations.
- Experience participating in or leading large-scale, cross-functional projects involving multiple stakeholders.
- Excellent communication and interpersonal skills, with the ability to build strong relationships and influence a range of internal and external partners.
Preferred Qualification(s):
- Experience in social media, live-streaming, creator or talent management, agency or MCN operations, digital content, or related ecosystems.
- Strong interest in the creator economy, live-streaming, and digital entertainment.
- Familiarity with creator growth strategies, monetization models, and operational frameworks in platform-based businesses.
- Creative and strategic mindset with experience in mentorship, coaching, or creator development.
- Passion for TikTok, LIVE streaming, and emerging creator-led business models.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Acknowledgment of Country
In the spirit of reconciliation, TikTok acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.