Leading the day-to-day advancement of AI transformation at a fast-paced and leading adventure retailer.
Are you driven by innovation and thrive on building scalable, high-impact AI solutions? At 4WD Supacentre, we don't just keep up with change — we drive it. As an AI Software Engineer, you'll play a pivotal role in shaping how our customers interact with us, both online, in-store and over the phone. You'll be hands-on in building the next generation of customer experience and staff platforms. Join us at our Sydney Olympic Park Office, NSW. This role calls for a genuine expert in AI platforms — someone who has spent the last 3+ years immersed in building and delivering real-world products covering point of sale, chat and voice solutions, and brings 10+ years of broader technology experience to back it up. This is a hands-on role sitting within a team of around 15 talented technology specialists. This is a role for an AI-First Platform Engineer, who is fluent in AI platforms and AI Tooling ( Codex, Claude Code etc). Whilst you are an expert on how to code, you have transitioned to AI-first tools and are an expert at using AI-based platforms too. You know which tools to use for which use-case and the pros and cons. As a retailer, we are looking to be experts at AI-based platforms, and build bespoke when a platform does not meet our needs. Given the calibre we're seeking, only candidates who closely meet or exceed these requirements will be contacted.
About the Role
As an AI Software Engineer at 4WD Supacentre, you'll take ownership of designing, building and deploying AI-driven solutions that transform the way our customers engage with us and what platforms our staff use. This is a hands-on, technical role working within a fast-moving team that values delivery and innovation in equal measure. Reporting to the Chief Information Officer.
You'll evaluate, recommend and implement the right solutions, integrating them seamlessly into our existing technology landscape.
This is a rare opportunity to shape AI capability from the ground up inside a growing Australian retail business. Our current projects include replatforming to Shopify, further advancing a bespoke AI-first POS system for our retail stores, and building of AI voice agents for our call centre.
Role Responsibilities
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Design and implement AI-powered solutions for the 4WD Supacentre
- Work closing with our internal team on system integrations that can be leveraged by the AI systems to automate and enrich requests and experiences with our customers
- Evaluate and recommend AI platforms and tooling suited to a retail and ecommerce environment
- Integrate AI solutions with existing business systems
- Document technical designs, integration architectures and operational runbooks
- Stay current with advancements in generative AI and large language models (LLMs) and apply them where appropriate
- Support QA and testing of automated flows prior to go-live
- Contribute to the broader AI transformation roadmap across the business
About you
You are a technically sharp and commercially aware AI software engineer who gets genuine satisfaction from seeing well-built solutions for customers and staff. You have implemented AI solutions in a large multi-store retailer in Australia. You are deeply skilled at AI implementations, and have done it multiple times successfully at scale. You are a great team player, with this burning feeling inside to achieve more, to not settle for average. You are someone who never says, ‘it cannot be done’, but rather leave no stone unturned to overcome difficulties.
You'll Bring:
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Proven hands-on experience designing and deploying AI solutions — chatbots, virtual agents or AI voice
- Deep knowledge of AI platforms such as Salesforce Einstein Bots, Amazon Lex, Nuance, Eleven Labs, Genesys AI, LivePerson, Cognigy, Kore.ai or similar
- Experience integrating AI chat and voice solutions with CRM platforms, particularly Salesforce Service Cloud
- Strong understanding of NLP/NLU concepts including intent classification, entity extraction and dialogue management
- Experience with AI voice solutions and telephony platforms such as Eleven Labs
- Proficiency with APIs and integration patterns (REST, webhooks) to connect AI platforms with back-end systems
- Familiarity with large language models (LLMs) and generative AI
- Experience defining and tracking AI KPIs and iterating on performance
- Strong documentation skills — able to produce clear technical and functional specifications
- Excellent communication skills with the ability to work across technical and non-technical stakeholders
Required Skills and Qualifications:
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3+ years experience working in AI products and solutions (non negotiable)
- Demonstrated end-to-end delivery of AI chat or voice conversational solutions in a commercial environment
- 5+ years working in a retailer / ecommerce environment in Australia
- 5+ years in a technology engineering or AI/ML role
- Experience with contact centre platforms such as Amazon Connect, Salesforce Voice or Twilio
- Experience working in a retail or ecommerce business in Australia
- Strong proficiency with cloud platforms — AWS, Google Cloud or Azure
- Bachelor's degree in Computer Science, Information Technology or a related field
- Strong proficiency in Agile, Scrum or hybrid delivery methodologies
- Bachelor's degree in Computer Science or Information Technology
Beneficial Skills and Qualifications (but not essential):
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Hands-on experience with Salesforce Service Cloud
- Experience with integration platforms such as Workato
- Experience working in a business with their own distribution centres / warehouses
- Experience with SAP, Salesforce, UKG, Magento, Shopify
- Agile or Scrum Master certification
- Experience working with third-party vendors and managing external delivery partners
What’s in it for you?
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Competitive remuneration package
- Exclusive employee discounts on the Adventure Kings product range
- Onsite (Sydney Olympic Park) with a mix of hybrid-work available
- Parking provided
- Be part of a dynamic, rapidly evolving, fast-growing company
If you want to be a part of our future, have the opportunity to grow then apply NOW!
Please note: Only applicants with full, unrestricted Australian working rights will be considered for this role. We are not offering visa sponsorship at this time. Recruitment agencies and third-party inquiries will not be accepted.
4WD Supacentre is one of Australia's leading and fastest growing omni-channel retailers. We are a family-operated business that specialises in outdoor recreation and lifestyle products. Our people are passionate about the outdoors and the lifestyle that we can bring to our customers and the community.
