AUTHORITY
- Primary responsibility for the development implementation of appropriate corporate
communications & marketing strategy.
- Making decisions autonomously. Independent action is required. Unusual problems
may be referred for clarity of policy or direction.
- Making decisions that affect the work and activities across a major function or a
number of departments.
- Responsibility for the application of technical skill and regulatory requirements in
relation to the delivery of the Communications & Marketing service.
- Ensuring that operational safety standards or other requirements are met at an
operational level.
- Effective management of relevant staff and associated leave, performance
management authorisations and financial delegations.
- Matters as delegated from the Chief Executive Officer and / or elected Council.
SKILL, EXPERIENCE, QUALIFICATIONS & BEHAVIOURAL COMPETENCIES
Essential Criteria
1. Tertiary qualifications and/or significant demonstrated experience in
communications, marketing, public relations, journalism or a related discipline.
2. Demonstrated experience leading and managing communications and
marketing functions, including strategic planning, service delivery and continuous
improvement within a complex organisation.
3. Proven leadership and people management skills, including the ability to
supervise, develop and motivate a professional team to achieve organisational
objectives.
4. Experience developing and delivering integrated communications and
marketing strategies, campaigns and initiatives across a range of channels to
support organisational outcomes.
5. Demonstrated ability to provide high-level communications and marketing
advice to executives, senior leaders, business units and project teams.
6. Proven experience coordinating and delivering corporate and civic events,
including stakeholder engagement, protocol requirements and event evaluation.
7. Demonstrated experience in brand management, graphic communications and
corporate identity, ensuring consistency and quality across organisational
communications and promotional materials.
8. Experience developing and delivering internal communications initiatives that
support organisational culture, employee engagement and effective information
sharing.
9. Excellent written, verbal, interpersonal, negotiation and project management
skills, with the ability to manage multiple priorities, resources and deadlines while
delivering high-quality outcomes.
10. Demonstrated ability to build and maintain effective stakeholder relationships
and exercise sound judgement when managing complex, sensitive or high-
profile communication issues.
11. Ability to work outside normal business hours as required.
12. Demonstrated commitment to Work Health and Safety, Equal Employment Opportunity
and ethical professional practice.
Desirable Criteria
1. Experience working in Local Government or the public sector.
2. Knowledge of contemporary trends and best practice in communications, marketing,
branding, events and employee engagement.
