Social Operations Planner
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Full time, Permanent position
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Hybrid working - 3 days Norwest and Surry Hills Office with WFH flexibility
We are Woolworths Group
We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.
If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.
What you’ll do
The Social Operations Planner is a key support function to the team and critical in driving innovation and platform excellence.
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Act as the primary administrator for all owned social channels (Meta, TikTok, YouTube, Pinterest, Reddit), overseeing backend user access, security, compliance, and ongoing maintenance.
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Design and own the suite of social performance dashboards, extracting raw data to deliver high-impact reporting on campaign effectiveness and ROI for senior leadership.
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Translate complex metrics (e.g., retention, engagement, sentiment) and emerging cultural trends into actionable creative recommendations to refine future content strategies.
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Partner with the Head of Social to invent, map, and document a new team's daily workflows, playbooks, training guides, templates, and resource planning.
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Serve as the key link between the Social COE, Media COE, and Digital Media Agency (DMA), supporting cross-channel planning and Joint Business Plan (JBP) initiatives.
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Enforce internal schedules and sign-off processes for staff and external agencies, while serving as the team's lead expert on platform updates, algorithm shifts, and AI developments.
What you’ll bring
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Previous Social media platform administration experience, managing backend user access settings for organic accounts, including security and governance.
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Experience pulling raw performance data from native platform analytics tools and third-party measurement suites to build regular, easily digestible data dashboards and executive reports.
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Experience translating raw video performance metrics and viewer retention curves into clear, actionable creative optimisation recommendations that helps improve future content performance.
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Experience closely monitoring daily shifts in social platform algorithms, new features, and beta tests, with the ability to translate technical changes into practical growth tips for a creative team.
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Proficiency using social listening platforms to track audience sentiment, identify emerging internet subcultures, and monitor shifting brand health indicators.
What you’ll experience
We embrace diversity of thought and love to take on challenges with a pragmatic and innovative approach. Our culture thrives on mutual respect, care, curiosity, openness, and a proactive attitude. We continually seek ways to pair, collaborate, support, and learn from each other as a team!
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A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network
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Commitment to flexibility through a hybrid working model which combines time spent at a support office or hub and time working from home, supporting both in-person connection and balancing the flexibility that remote working provides for our teams
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A progressive and competitive leave policy that gives you more space for what matters to you, including but not limited to Study Leave and Sports Representation Leave
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Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
Apply now! Applications close - Sunday the 19th July
Everyone belongs at Woolworths Group
Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.
We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.
