- Capture professional photos and videos of signage projects during manufacturing and installation.
- Create engaging short-form videos (Instagram Reels, TikTok, Facebook and YouTube Shorts).
- Produce promotional videos showcasing completed projects and company capabilities.
- Create project showcases.
- Photograph finished projects for the company portfolio
Social Media & Marketing
- Develop, schedule and publish content across:
- Instagram
- Facebook
- LinkedIn
- YouTube
- Plan and maintain a monthly content calendar.
- Write engaging captions and marketing copy.
- Respond to online inquiries and comments where required.
- Assist with paid advertising campaigns.
Marketing Analytics
- Monitor digital marketing performance.
- Analise campaign data and recommend improvements.
- Prepare monthly marketing reports.
- Track social media growth, engagement and conversions.
- Apply statistical and analytical methods to evaluate campaign performance and pricing strategies where required.
Branding
- Ensure all marketing materials align with company branding.
- Assist in developing brochures, flyers, presentations and promotional materials.
- Support new product launches and company campaigns.
Branding
- Ensure all marketing materials align with company branding.
- Assist in developing brochures, flyers, presentations and promotional materials.
- Support new product launches and company campaigns.
Qualifications
Essential
- Bachelor in Marketing and Advertising, Digital Marketing, Communications or a related discipline.
Experience
- Minimum 3 years’ experience in a similar Content Creator, Digital Marketing or Social Media role.
- Experience creating content for commercial businesses.
- Experience managing multiple social media platforms.
- Experience using professional cameras or smartphones for content production.
Desirable
- Experience within the construction, manufacturing or signage industry.
- Experience working with Meta Business Suite and Google Analytics.
- Ai Tools
- Experience managing paid advertising campaigns.
Skills
Technical Skills
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
- Canva
- Ai Tools
- Microsoft Office (Word, Excel, Outlook and PowerPoint)
- Google Workspace
- Meta Business Suite
- Basic photography and videography editing
- Basic SEO knowledge
- Website content management (WordPress preferred)
Personal Skills
- Excellent written and verbal communication.
- Strong organisational skills.
- Creative thinker with attention to detail.
- Ability to work independently.
- Ability to manage multiple projects simultaneously.
- Positive attitude.
- Strong time management skills.
- Reliable and punctual.
- Ability to meet deadlines.
Key Performance Indicators (KPIs)
The successful candidate will be expected to:
- Produce high-quality content consistently each week.
- Maintain an active social media presence across all platforms.
- Deliver marketing tasks on time.
- Increase social media engagement and audience growth.
- Improve website traffic and SEO performance.
- Ensure all content aligns with company branding.
- Produce monthly marketing performance reports.
- Maintain an organized digital library of photos and videos.
- Represent the company professionally at all times.
- Build a strong online presence that generates qualified sales inquiries.
Pay: $80,000.00 – $85,000.00 per year
Benefits:
Work Location: In person
