Job description:
The Restaurant Manager will be responsible for planning and executing marketing initiatives that increase foot traffic, bookings, and brand loyalty. This role blends digital marketing, event promotion, local partnerships, and in-venue campaigns, working closely with venue management, chefs, and bar teams.
Key Responsibilities
Marketing & Brand Management
- Develop and execute a marketing strategy aligned with venue goals
- Maintain and evolve the tavern’s brand identity across all channels
- Create and manage monthly marketing calendars
Digital & Social Media
- Manage social media platforms (Instagram, Facebook, TikTok as required)
- Create engaging content including posts, reels, stories, and promotions
- Respond to customer enquiries, reviews, and messages
- Coordinate photography and videography for food, drinks, and events
Events & Promotions
- Promote weekly specials, live music, sports events, and seasonal campaigns
- Plan and market major events (e.g. trivia nights, themed nights, long weekends)
- Work with venue staff to ensure promotions are executed in-house
Local Area Marketing
- Build partnerships with local businesses, suppliers, and community groups
- Coordinate collaborations, sponsorships, and cross-promotions
- Manage signage, posters, menus, and in-venue marketing materials
Performance & Reporting
- Track campaign performance (engagement, bookings, foot traffic)
- Manage marketing budgets and supplier costs
- Provide insights and recommendations to improve results
Skills & Experience
Essential
- Proven experience in hospitality, restaurant, or venue marketing
- Strong understanding of social media and digital marketing
- Ability to work independently and manage multiple campaigns
- Creative mindset with strong attention to detail
- Excellent communication and organisational skills
Desirable
- Experience promoting live events or entertainment venues
- Basic graphic design or content creation skills (Canva, Adobe, etc.)
- Knowledge of booking platforms and POS-linked promotions
- Photography or video editing experience
Job Type: Full-time
Work Location: In person
Pay: $65,000.00 – $70,000.00 per year
Work Location: In person
